- Salary: £40,000 – £50,000 (DOE)
- Location: Brentwood, Essex (Elizabeth Line)
- Pattern: Hybrid (3 Days Office / 2 Days Home)
- The Mission: Own the execution.
- Manage the team.
- Drive the growth.
- About Ink Digital Ink Digital is an independent, high-growth agency built on being practical and commercial.
- We don't do "fluff" or vanity metrics; we do work that moves the needle.
- As we scale, we are looking for a heavy-hitting PPC Manager to work alongside our Head of Paid Search to lead the department’s output and operational standards.
- This isn't a "maintenance" role.
- You will be responsible for the performance of key accounts, the management of 4 Digital Executives, and the commercial growth of the PPC department.
- What You’ll Be Doing
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- Operational Leadership & Team Management Manage and Direct: You will be the operational lead for 4 Digital Marketing Executives.
- You are responsible for their output, ensuring every account meets the "Ink Standard" for quality and pacing.
- Workflow Oversight: Assign tasks, oversee account health, and act as the first point of escalation for technical issues.
- Quality Control: Implement and run rigorous QA processes to ensure zero-error execution across all client builds.
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- High-Level Performance Execution Advanced Strategy: Lead the strategy for complex Search and Performance Max campaigns, moving beyond basic ROAS to Profit-on-Ad-Spend (POAS) and LTV-led bidding.
- Omnichannel Synergy: Work directly with the SEO team to ensure a "Total Search" approach - identifying where PPC can plug gaps in organic visibility and vice versa.
- Data & Attribution: Own the transition to a cookieless world.
- You’ll implement First-Party Data strategies, Enhanced Conversions, and CRM integrations (HubSpot) to ensure our bidding AI is fed the best possible data.
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- Commercial & Departmental Growth New Business & Pitches: Support the Head of Paid Search in audits and pitches.
- You should be able to look at a prospect's account, find the "leaks," and present a clear roadmap for growth.
- Process Building: Help create the internal playbooks, testing frameworks, and reporting templates that allow the department to scale efficiently.
- Creative Input: Direct the creative requirements for Demand Gen and PMax, ensuring the assets we use are backed by performance data.
About You The Experience
3+ years in a high-paced agency environment. You know how to handle the pressure of multiple deadlines and varying budgets. The Manager: You are ready (or already experienced) to manage people. You can delegate effectively and hold others accountable for their work quality. The Technician: You have a deep understanding of Google Ads, GA4, and the technical side of tracking.
You don't just "set and forget"; you hunt for marginal gains. The Communicator: You can sit in front of a client and explain complex performance data in a way that makes sense to their bottom line.
Technical Skills Must-Have
- Expert-level Google Ads (Search, PMax, Shopping). Proficiency in GA4 and Server-Side tracking concepts.
- Experience managing or mentoring junior team members.
- Strong commercial awareness (understanding client margins and business goals). Nice-to-Have: CRM Knowledge: Experience linking HubSpot or Salesforce data to ad platforms.
- Feed Management: Experience with Merchant Center or tools like Channable/Feedonomics.
- Paid Social: Strategic knowledge of Meta and LinkedIn to support omnichannel growth.
- Benefits Flexible working hours (8:30am–5:00pm or 9:00am–5:30pm). 25 days holiday + Bank Holidays + Birthday off.
- Rapid progression as the department expands.
- Profit sharing and Christmas closure.
- Mental health support (Headspace & Business Therapy).
How to Apply
Send your CV to info@ink-digital.co.uk with a short note on: The most complex account or budget you have managed.
