About Us
We’re building the world’s leading cross-border fintech for emerging markets - empowering families, fueling local economies, and changing how millions access financial services.
Since our launch in 2019, we have transformed how money moves across borders with our operations spanning 6 out of 7 continents and covering both the busiest and most underserved (remittance) corridors. We tapped into a massive shift - from banks to phones - bringing digital finance to places where traditional systems never reached.
The next stage of growth will fuel a network of services and products especially designed to make money more accessible to diaspora communities including local cards, and additional savings and payments features.
We’re growing fast, backed by world-class investors, and scaling a product that blends real world impact with cutting edge fintech innovation.
- Here’s a Little More
- Founded by Harvard grads and 3-time founders who previously built Segovia (acquired) and Give
- Directly (>$300M revenue, fastest-growing NGO in the world)
- Backed by top investors including Spark Capital, Canaan, Reid Hoffman, Breyer Capital, Unbound, Wamda, and more
- Built by global top performers from Bain, Google, McKinsey, Uber, Checkout, Bolt, and beyond - we move fast, stay humble, and care deeply about our mission
- Truly global team - 250+ people, 50+ nationalities, 50+ languages
- Guided by our values - ownership, impact, humility, and heart - in deed, not just word
- Role
- As the Head of East Africa, your role will be to develop and scale Taptap Send’s supply side partnerships in East Africa and grow our user base.
- You will be excited to manage every aspect of growth in said markets: customer acquisition and retention strategy, pricing, user research, product quality, customer experience, team development and coaching.
- You will have an acute “own it” mindset, equally obsessed with the experience of individual users as with iterating and optimizing scalable growth tactics and processes.
You will have
- P&L ownership, delivering the growth and profitability targets for the East Africa market.
- You will seek to establish TTS as the leading product/service for sending remittances to East Africa, whilst being the “face” of East Africa both internally and externally.
- Reporting directly into our Chief Commercial Officer, as well as building and leading a team of growth managers on the ground in sending markets, the role offers the chance to join an early-stage, high growth startup and to have a positive impact on the communities we serve.
Responsibilities
- Strategy & Execution
- Establish a vision, strategy, and execution plan for East Africa (launching and scaling sending and receiving markets)
- Think creatively about driving adoption, improving profitability, and increasing brand awareness
- Report to the executive leadership team on progress, insights, and needs with a data-driven, test-and-learn mindset
- Monitor, understand, and interpret growth, operational, and financial metrics to improve execution
- Partnerships & Stakeholder Engagement
- Build trust-based relationships with diaspora communities and commercial partners in East Africa to strengthen brand awareness and unit economics
- Collaborate closely with internal stakeholders (Customer Service, Finance, Tech, Legal, Compliance, People Ops, etc.)
- Growth & Customer Experience
- Own growth tactics across sending countries: customer acquisition and retention, pricing, user research, product quality, and customer experience
- Recommend product improvements based on market, competitor, and customer insights
- Team Leadership & Development
- Lead the team on the ground to execute collaboratively aligned timelines
- Hire, inspire, develop, and retain top, diverse talent
- Own team development and coaching
Requirements
- Preference for Nairobi, Dubai or London base
- Ability to travel internationally periodically and ad-hoc to meet banks, regulators, disbursal partners, internal stakeholders and customers
- Keen interest in understanding the East African diaspora
- Advanced stakeholder management capability
- Experience building, developing, managing and leading teams multi-regionally.
- Understanding of the regulatory landscape of East Africa (financial regulation is advantageous)
- Strong analytical skills and ability to make data-driven decisions.7 to 15 years experience in a fast paced and high growth-environment such as startups, operations, consulting, finance, or similar
- An acute “own it” mindset, equally obsessed with the experience of individual users as with iterating and optimizing scalable growth tactics and processes
- Also you are
- Outgoing - you love speaking to people and enjoy building meaningful relationships
- Execution Oriented - we have an ‘impact first’ philosophy and a lot to get done.
- You should be able to take an idea to implementation
- Mission Oriented - you are passionate about working for a net positive organisation / tech for good
- Organised - you have a system for how you approach your work that can keep you on track in a scrappy startup environment
- Driven - you thrive in a fast-paced, target oriented company
- Taptap Values Impact first
- Team next
- Accept reality
- Propose solutions
- Win with grit
- Be proactively candid, with yourself and others
- Love the particular
- Own it
- Create positive energy
- Maybe, even have fun
- Taptap Send is an equal opportunity employer dedicated to building an inclusive and diverse workforce.
- All employment decisions are decided on the basis of qualifications, experience and business need.
- We strongly encourage applications who are members of underrepresented communities to apply.
- If you require reasonable adjustments to be made during the recruitment process, please do not hesitate to let us know.
- Any information you provide us in this respect will only be used to accommodate your requirements.
- Note: we recognize imposter syndrome is real - any candidate that does not perfectly fit every characteristic of this role is still strongly encouraged to apply.
