Who We Are
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged.
We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.1) E-Commerce Merchandising Specialist
KEY RESPONSIBILITIES
- Product Management Manage end‑to‑end product launch processes, ensuring timelines are met across e-commerce channels.
- Coordinate product setup, price updates, and launch readiness in alignment with brand and e-commerce calendars.
- Monitor inventory levels and flag risks such as low stock or potential stock-outs to relevant teams.
- Assist in optimizing inventory turnover by tracking key product availability metrics.
- Site Merchandising Operations
- Assist in product display, categorization, and sorting to ensure visibility and consistency with merchandising strategy.
- Support on-site merchandising updates for new launches, campaigns, and seasonal initiatives.
- Conduct basic checks to ensure product content accuracy across categories and PDPs.
- Coordinate with cross-functional teams to ensure alignment of product, price, and promotion information.
- Product Performance Analysis
- Track key product KPIs such as sales, conversion, sell-through, stock levels, and provide basic performance reports.
- Identify early trends or issues and share insights with merchandising and buying teams.
- Support data preparation for buying, forecasting, and product optimization discussions.PDP (Product Detail Page) Enhancement
- Assist in optimizing PDP(Product detail pages) content including product descriptions, images, size guides, and assets.
- Monitor PDP performance and highlight improvement opportunities.
- Coordinate with creative and UX teams to update and maintain high-quality PDP standards.
- Reporting & Monitoring
- Prepare regular reports on product sales, inventory status, merchandising KPIs, and weekly business performance.
- Support documentation, process updates, and internal reporting needs for merchandising workflows.IT / Project Support
- Assist in e-commerce platform enhancements and site launch readiness for new product-related features.
- Collaborate with IT and Customer Service teams to report and follow up on product- or PDP-related site issues.
- Support user acceptance testing (UAT) for new features related to product setup, search, and filtering.
- Cross-Functional Collaboration
- Partner with Digital Experience teams to help improve navigation, filtering, product recommendation logic, and SEO elements.
- Coordinate with merchandising, logistics, and customer service teams to ensure accurate product information across the site.
REQUIREMENTS
- FOR SUCCESS5 to 7 years of experience in retail ecommerce, ecommerce operation or related fields.
- Strong understanding of e-commerce merchandising, product launch processes, and inventory management principles.
- Familiarity with e-commerce platforms and digital solutions such as SFCC, Google analytics.
- Comfortable working in English (business-level fluency) and collaborating cross-functionally
- PERSONAL ATTRIBUTESHigh EQ in working with cross function/cultural partners.
- Excellent interpersonal and communication skills (oral and written)
- Team player and the ability to work independently
- Ability to work in a fast-paced, collaborative environment.
- Entrepreneurial & result-driven
- Ability to work collaboratively across teams and manage multiple projects simultaneously.
- Detail-oriented with a strong sense of ownership and accountability.
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- E-commerce Performance Specialist
KEY RESPONSIBILITIES
- On-site Campaign Management
- Manage weekly and monthly on-site promotion campaigns based on product and performance data.
- Assist in coordinating campaign setup, QA, banner updates, and on-site execution aligned with brand and business calendars.
- Track basic campaign KPIs and prepare summary reports with key observations to support future improvements.
- Traffic Management Operations
- Monitor web/app traffic, conversion rates, and customer behavior metrics; compile insights for internal teams.
- Assist in implementing CRO activities such as simple testing, landing page optimization, and SEO-related updates.
- Support app-related operational tasks to enhance user engagement and drive retention across initiatives.IT / Project Support
- Assist in e-commerce platform enhancements, site improvement tasks, and feature rollout coordination.
- Collaborate with IT and Customer Service teams to report site issues and support resolution follow-ups.
- Support project documentation, requirement gathering, UAT testing, and timeline tracking.CRM (Membership) Support
- Assist in online membership program operations including data updates, membership benefit setup, and technical checks and member messages
- Support global/local CRM stakeholders in maintaining membership-related system functions.
- Utilize consumer database insights to help create targeted online offers and personalized campaign segments.
- Cross-Functional Collaboration
- Work with UI/UX teams to share traffic insights and support improvements to customer journey touchpoints.
- Coordinate with Customer Service to ensure customer-facing information is up to date.
- Collaborate with merchandising, creative, and digital marketing teams to ensure consistent alignment with campaign and business goals.
- Reporting & Monitoring
- Prepare weekly/monthly reports on traffic, campaign performance, CRM metrics, and e-commerce KPIs.
- Support competitive analysis, market research, and trend monitoring to share learnings with internal teams.
- Assist in maintaining documentation, playbooks, and workflow updates to improve operational efficiency.
REQUIREMENTS
- FOR SUCCESS5–7 years of experience in retail ecommerce, ecommerce marketing & operation or related fields.
- Experience and analytical skills with site/app performance analysis, commercial promotion planning and execution.
- Understanding of CRM and Consumer database MKT.Familiarity with Google analytics, SFCC, other digital tools or communication channels.
- Comfortable working in English (mid-level business fluency).
- Experience in retail ecommerce or consumer marketing field.
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- E-commerce Digital Experience Executive
KEY RESPONSIBILITIES
- UI/UX, Web Mastering & Digital Experience Operations
- Support UI/UX updates and content operations for NB.COM, ensuring all content is accurate, brand-aligned, and published on schedule.
- Execute day-to-day front-end operations, including homepage updates, banner replacements, and campaign launches.
- Assist in managing seasonal and campaign content calendars and coordinating publishing timelines.
- Monitor key site performance metrics such as conversion funnel and user behavior, and provide basic analysis.
- Partner with senior managers to identify UX/UI improvement opportunities and contribute to customer‑journey–focused enhancements.
- Support Conversion rate optimization – such as A/B test setup, execution, and documentation, including summarizing results and recommending simple optimizations.IT / Project Support
- Assist in site enhancement and feature rollout projects (e.g., SFCC developments, new ecommerce functionalities).
- Collaborate with IT and Customer Service teams to track, report, and help resolve site issues.
- Support project operations including requirement gathering, timeline follow-ups, and testing coordination.
- Cross-Functional Collaboration
- Work with brand marketing and creative teams to gather assets, prepare content, and publish campaign pages.
- Ensure layouts and accessibility guidelines are properly applied to web content.
- Support Customer Service by updating help pages, notices, and customer-facing information on the site.
- Collaborate with merchandising, creative, and digital teams to ensure product and promotional information is accurately reflected on NB.COM.Reporting & Monitoring
- Prepare basic weekly/monthly performance reports and support the creation of cross-functional presentation materials.
- Research and share insights on emerging UI/UX and eCommerce trends with relevant teams.
- Assist with documentation such as process guides, operation manuals, and workflow materials.
- Contribute to operational efficiency improvements through workflow review and process optimization support.
REQUIREMENTS
- FOR SUCCESS2 to 4 years of experience in retail ecommerce, ecommerce operation or related fields.
- Strong understanding of web content management, user experience principles, and conversion strategy.
- Familiarity with ecommerce platforms and digital tools such as Google analytics, Content square, Optimizely, Insider etc.
- Comfortable working in English (mid-level business fluency).PERSONAL ATTRIBUTESHigh EQ in working with cross function/cultural partners.
- Excellent interpersonal and communication skills (oral and written)
- Team player and the ability to work independently
- Ability to work in a fast-paced, collaborative environment.
- Entrepreneurial & result-driven
- Ability to work collaboratively across teams and manage multiple projects simultaneously.
- Detail-oriented with a strong sense of ownership and accountability.
ADDITIONAL INFORMATION
Location: Seoul Anguk, Korea / Department: E-Commerce / Reports to: E-Commerce Manager (NB.com)
Equal Opportunity Employer
New Balance is committed to equality of opportunity for all current and prospective associates regardless of age, disability, race, religion or belief, gender, sexual orientation, pregnancy and maternity, marriage and civil partnership and gender reassignment. We are an equal opportunity employer and support a culture of diversity and inclusion.
