Social Media Management Manage and develop the company's social media presence across key platforms (LinkedIn, Instagram, YouTube, X/Twitter, TikTok), ensuring consistency with global brand guidelines and the local regulatory environment Coordinate the editorial calendar, ensuring alignment between published content, disease state priorities, corporate communications activities and business KPIs Develop and localize social media content adapted to Switzerland's multilingual market, including approval coordination Sprinklr scheduling and posting, manage organic and dark post content Oversee relationships with social media and creative agencies, ensuring quality, coherence, and timely delivery of content Monitor, track and report on social media KPIs; provide regular performance insights and optimization recommendations to internal stakeholders Ensure all social media activities comply with Swiss pharmaceutical advertising regulations (HMG, AWN) and the company's global Ethics and compliance standards Collaborate with ASG team to ensure local campaigns align with hub-level strategy and leverage shared assets and best practices Identify and propose innovative digital approaches to enhance user experience, including exploration of new technologies and third party partnerships - Cross functional and agency collaboration Collaborate across functions to ensure integrated and compliant execution of all digital activities Brief, manage and evaluate external creative and media agencies; ensure timely delivery within budget Liaise with international consumer media/social media and Corporate Affairs teams to cascade global strategies locally and constribute Swiss market insights to broader hub initiatives Profile: University degree in Marketing, Communication, Business Administration, Digital Media or related field Minimum 2 years of professionnal experience in social media management, using different platforms in a business context Demonstrated experience planning, implementing and optimizing social media and digital campaigns Genuine platform fluency : understanding of how organic and paid content work differently on each platform, how algorithms reward content, and what good lookds like for a health or corporate brand Fluent in English, German and French (written and spoken) Experience in the Swiss or broader European pharmaceutical industry; familiarity with Swiss pharmaceutical regulations (HMG, AWV) is a strong asset Knowledge of programmatic advertising, SEO/SEM and paid social strategies Familiarity with agile project management methodologies and collaboration tools (MS Teams, SharePoint...) Ability to translate complex scientific or medical content into accessible, engaging digital formats We are waiting for your application (resume, work certificate and diploma) We are hiring a Social Media Coordinator to join a global healthcare leader on a minimum 12-month contract.
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Social Media Coordinator (H/F) at Manpower Switzerland