Overview
Our growing organization is searching for a Partner Marketing Manager responsible for building and managing a consistent pipeline of high-quality, qualified leads through outbound and partnership-based acquisition channels. This role will partner with leadership across multiple departments to ensure that leads entering the funnel are relevant, compliant, and conversion-ready.
Role & Responsibilities
- Owning top-of-funnel lead generation across third-party, outbound, and partnership channels
- Managing a $1M+ monthly performance marketing budget across 10–12+ vendors
- Owning CPA, ROI, pacing, and daily lead flow across all campaigns
- Sourcing, onboarding, and managing third-party vendors; scaling winners and throttling underperformers
- Executing and optimizing multi-channel outreach (email, LinkedIn, calls, approved channels)
- Developing and testing messaging, sequencing, and targeting to maximize conversion
- Qualifying leads and ensuring clean handoff to Intake with accurate CRM documentation
- Redlining and managing MSAs, SOWs, and IOs to meet firm and compliance standards
- Ensuring compliance with SB-37, CCPA, and firm data-privacy requirements
- Partnering with leadership across multiple departments
- Delivering clear, actionable performance reporting to growth and executive leadership
Qualifications
- 5+ years in lead generation, performance marketing, or growth operations
- Experience managing large budgets and third-party or agency partners
- Strong understanding of CPA, ROI, attribution, and lead quality metrics
- Background in legal, regulated, or B2C service-based marketing preferred
- Experience running outbound or partnership-driven acquisition campaigns
- Comfortable working cross-functionally and owning results end-to-end
- Highly organized, data-driven, and able to operate in a fast-paced environment
We are an equal employment opportunity provider to all people in accordance with all applicable laws. We are committed to providing reasonable accommodations to assist individuals with disabilities during the application process and to facilitate their performance of essential job functions throughout their employment.
Job Type: Full-time
Pay: $100,000.00 - $130,000.00 per year
Benefits
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Application Question(s)
- Are you willing to work weekends as needed?
Experience
- Performance marketing: 5 years (Required)
Location
- Los Angeles, CA 90017 (Required)
Ability to Commute
- Los Angeles, CA 90017 (Required)
Work Location: In person
