Home Care Marketing Lead To Unilever!

We are currently looking for a Marketing Lead for an exciting opportunity with our client Unilever. This is a 12-month consultancy role starting in ASAP.

JOB PURPOSE

As Marketing Lead for Home Care, you are the catalyst for competitiveness, execution, and social first brand strategies. You inspire and empower a team of Brand Managers to transform our strategies into locally resonant brand experiences. Your leadership is rooted in agile principles—fostering collaboration, adaptability, and continuous improvement.

Beyond guiding the team, you have direct operational responsibility for high impact campaigns: ensuring that strategic vision is matched by disciplined execution, operational rigor, and measurable results.

You champion both the “what” and the “how,” driving your team to deliver outstanding brand performance within Home Care while actively engaging in the processes that make success possible.KEY RESPONSIBILITIES & RELEVANT EXPERIENCE Lead & Inspire the Brand Manager Team:

Provide clear direction, coaching, and support to Brand Managers, fostering a high-performing, engaged, and agile team culture.

Champion agile principles, enabling the team to adapt quickly, collaborate cross-functionally, and deliver prioritized activities OTIF.Project & Change Management: Lead key business cases and serve as end-to-end project manager for major category launches and initiatives.

Maintain oversight of launch tracker and ensure flawless delivery of projects OTIF.Strategic Leadership & Execution:

Translate global and European strategies into actionable, locally resonant marketing plans for Home Care.

Oversee the development and execution of 360° marketing plans, integrating digital, social, traditional, experiential, and PR strategies.

Operational Excellence:

Ensure operational discipline across the team, including budget management, vendor payments, and process optimization.

Monitor and report on brand and category performance, leveraging data and insights to drive continuous improvement.

Portfolio & Innovation Leadership:

Co-own long-term portfolio planning with VET and other stakeholders, championing local innovation and market-making initiatives.

Support the team in identifying and nurturing local partnerships and delivering impactful, socially driven activations.

Cross-Functional Collaboration:

Lead collaboration with commercial, planning, and supply chain partners to ensure seamless execution of the brand agenda.

Represent the team in key business forums and drive alignment with broader business objectives.

Talent Development & Community Building:

Develop team capabilities through coaching, feedback, and targeted development plans.

Foster a strong brand community and ensure local language and cultural relevance in all category initiatives.UNILEVER BEHAVIOURS Focus on What Counts:

We focus relentlessly on the drivers that matter for Home Care growth in the Nordics.

We set clear, ambitious priorities across innovation, renovation, and activation — ensuring we allocate our energy where it moves the needle most.

We shift from trying to do everything to concentrating on what we directly influence: driving brand preference, strengthening our plans, and landing innovations inmarket with excellence from start to finish.

Deliver with Excellence:

We take full ownership for delivering categoryleading execution across all Nordic markets with both pace and precision.

We hold ourselves and partners accountable to high standards — moving from pride in strategic thinking to pride in commercial and executional mastery.

We remove barriers proactively, make welljudged decisions, and create an environment where teams are empowered to take calculated risks to ensure our innovations land strongly and our campaigns convert.

Stay 3 Steps Ahead:

We actively anticipate consumer, shopper, and retailer shifts in the Nordic market.

We explore bold, datadriven ideas to futureproof our plans.

We collaborate across markets and functions to foresee emerging trends and how we can drive growth from these in our category.

Care Deeply:

We care deeply about our consumers, our brands, and our people.

We ensure our Nordic Home Care portfolio genuinely brightens everyday life — with superior cleaning results.

We build trusted partnerships internally and externally, support our teams’ growth recognising that performance is care and create a culture where wellbeing, inclusiveness, psychological safety and feedback is valued to enable everyone to perform at their best.

Sounds interesting?

If you are up for the challenge and reckon that this position fits your profile, we would like to hear from you. Apply today, as we are reviewing applications ongoingly and the position might be filled before the application deadline.