Adobe Analytics Implementation Engineer

Role Overview:
As an Adobe Analytics Developer at Capgemini, you will be responsible for implementing, configuring, and optimizing Adobe Analytics solutions to enable data-driven decision-making. You will collaborate with cross-functional teams to ensure accurate data collection, reporting, and actionable insights for digital platforms.

Key Responsibilities:

• Designing and implementing Adobe Analytics tracking strategies across web and mobile platforms.
• Configuring Adobe Launch or other tag management systems for efficient deployment.
• Developing custom scripts and data layers for accurate event tracking.
• Collaborating with marketing, product, and engineering teams to define KPIs and reporting requirements.
• Troubleshooting and validating analytics implementations to ensure data integrity.
• Creating dashboards and reports to visualize user behavior and performance metrics.

Qualifications Required:

• Detail-oriented professional with strong technical expertise in Adobe Analytics and related tools.
• Passion for data accuracy, digital analytics, and delivering actionable insights.
• Expertise in configuring and managing Adobe Analytics for web and mobile.
• Strong experience in deploying tags and managing data layers.
• Ability to write custom scripts for event tracking and data collection.
• Skilled in creating and validating data layers for accurate data flow.
• Proficiency with tools like Adobe Debugger, Charles Proxy, or browser developer tools.

About Capgemini:
Capgemini is a global business and technology transformation partner, helping organizations accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. With a team of 340,000 members in more than 50 countries and over 55 years of heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. The company delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market-leading capabilities in AI, generative AI, cloud, and data, combined with deep industry expertise and a partner ecosystem. Join Capgemini to shape your career, enjoy comprehensive wellness benefits, and work on cutting-edge projects in tech and engineering. Role Overview:
As an Adobe Analytics Developer at Capgemini, you will be responsible for implementing, configuring, and optimizing Adobe Analytics solutions to enable data-driven decision-making. You will collaborate with cross-functional teams to ensure accurate data collection, reporting, and actionable insights for digital platforms.

Key Responsibilities:

• Designing and implementing Adobe Analytics tracking strategies across web and mobile platforms.
• Configuring Adobe Launch or other tag management systems for efficient deployment.
• Developing custom scripts and data layers for accurate event tracking.
• Collaborating with marketing, product, and engineering teams to define KPIs and reporting requirements.
• Troubleshooting and validating analytics implementations to ensure data integrity.
• Creating dashboards and reports to visualize user behavior and performance metrics.

Qualifications Required:

• Detail-oriented professional with strong technical expertise in Adobe Analytics and related tools.
• Passion for data accuracy, digital analytics, and delivering actionable insights.
• Expertise in configuring and managing Adobe Analytics for web and mobile.
• Strong experience in deploying tags and managing data layers.
• Ability to write custom scripts for event tracking and data collection.
• Skilled in creating and validating data layers for accurate data flow.
• Proficiency with tools like Adobe Debugger, Charles Proxy, or browser developer tools.

About Capgemini:
Capgemini is a global business and technology transformation partner, helping organizations accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. With a team of 340,000 members in more than 50 countries and over 55 years of heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. The company delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market-leading capabilities in AI, generative AI, cloud, and data, combined with deep industry expertise and a partner ecosystem. Join Capgemini to shape your career, enjoy comprehensive wellness benefits, and work on cutting-edge projects in tech and engineering.