Brand & Digital Marketing Manager

Brand and Digital Marketing Manager

Flexible Part Time or Full Time

3 to 5 days per week

Salary pro rata to £40,000 full time equivalent depending on experience and working pattern

Based in Edinburgh

About Society

Society is a locally owned and independent restaurant in Edinburgh focused on exceptional food, warm service and creating experiences people genuinely want to return to.

Over the last four years, the restaurant has grown to become one of the busiest and best reviewed full service restaurants in Scotland through consistency, strong standards and a loyal customer base.

We care deeply about quality, from our ingredients and kitchen standards through to the atmosphere and customer experience we deliver every day. We also care strongly about our team and building a workplace people enjoy being part of.

As the business continues to evolve, we are looking for a highly capable Brand and Digital Marketing Manager to help shape and strengthen how Society presents itself across digital, design and customer experience.

This is an opportunity to join an ambitious independent hospitality business with strong foundations and genuine long term growth ambitions.

The Role

This is a highly hands on creative and digital role.

You will be responsible for creating, managing and executing the restaurant’s day to day marketing, content and digital presence.

You should be comfortable personally creating and executing work directly rather than relying heavily on agencies, consultants or external suppliers.

This role would suit someone who enjoys building brands through execution, someone who can design menus, create websites, manage social media, produce content and launch campaigns while maintaining a strong visual and commercial standard.

The role involves significant in person content creation within the restaurant, including photography, video and social content captured during service, events and day to day operations. Please note this is not a fully remote role.

The role can be structured flexibly between 2 and 5 days per week depending on the candidate, however a minimum of 3 in person working days per week is required.

Weekend and evening work will occasionally be required depending on business needs, launches and events.

We are happy to consider candidates with flexible or non standard working requirements, including parents working around school or nursery schedules.

Key Responsibilities

Brand and Creative

• Help evolve and strengthen the Society brand across all customer touchpoints

• Design restaurant menus, promotional materials and brand assets

• Maintain strong visual consistency across digital and print materials

• Create graphics and creative assets for campaigns, launches and events

Social Media and Content

• Create and manage content across Instagram, Facebook, Tik

Tok and other platforms

• Plan and schedule social media content calendars

• Capture photo and video content within the restaurant

• Create reels, stories and promotional content

• Manage community engagement and customer interaction online

Website and Digital

• Manage and update the Society website

• Create landing pages and promotional pages

• Upload menus, events and venue updates

• Coordinate with developers or external partners where required

• Set up QR codes and digital customer touchpoints

• Support SEO and digital optimisation basics

Digital Advertising

• Build and manage Meta advertising campaigns

• Manage Google advertising campaigns

• Monitor campaign performance and optimise results

• Track engagement, conversions and advertising performance

Operational Marketing

• Support launches, seasonal campaigns and special events

• Assist with email marketing and customer communications

• Ensure marketing materials remain accurate and up to date

• Help develop scalable marketing systems as the business grows

Skills and Experience

Essential

• Experience in a marketing, content, creative or digital role

• Strong understanding of social media and content creation

• Experience with Meta and Google advertising

• Experience managing websites and digital platforms

• Strong visual and design capability

• Ability to personally execute work quickly and independently

• Strong organisational skills and attention to detail

• Commercial awareness and creative judgement

• Excellent written and verbal communication skills

Preferred

• Hospitality, food, lifestyle, wellness or consumer brand experience

• Photography or videography skills

• Experience with Canva, Adobe Express, Figma or Adobe Creative Suite

• Experience with Squarespace, Shopify, Word

Press or Webflow

• Experience working within fast paced operational businesses

What We’re Looking For

We are looking for someone who:

• Is proactive, practical and highly organised

• Enjoys creating and building things directly

• Has strong taste and attention to detail

• Moves quickly and solves problems independently

• Understands both brand and commercial performance

• Enjoys being part of a busy hospitality environment

• Wants to grow with an ambitious independent business

We care significantly more about practical ability, initiative, execution and creative judgement than formal qualifications alone.

Salary and Benefits

• Salary pro rata to £40,000 full time equivalent

• Flexible working structure

• 28 days holiday per year including public holidays pro rata

• Staff food and drink discounts

• Free classes at Tribe Yoga

• Based partly from our group office and partly in venue

• Creative ownership and autonomy

• Opportunity to grow alongside an ambitious expanding business

Relocation support or contribution towards relocation expenses may be considered for exceptional candidates currently based elsewhere within the United Kingdom.

Application Requirements

Applications will only be considered where both a CV and portfolio or examples of previous work are included.

Please ensure your application includes:

• An attached CV

• Portfolio, examples of previous work or links to social accounts or websites you have managed

• Your potential start date

• A short note explaining why you are interested in the role and why you believe you would be a good fit for Society

Applicants without a CV and portfolio or examples of work will not be considered.

We have the ability to sponsor visas however you should already be working and employed in the UK.

Job Types: Full-time, Part-time, Permanent

Pay: £38,000.00-£40,000.00 per year

Benefits:

• Free fitness classes

• Sick pay

• UK visa sponsorship

Application question(s):

• Do you have a portfolio of your work to share?

Experience:

• digital marketing and/or content creation: 2 years (required)

Work Location: In person