Digital Marketing & Social Media Specialist

At Sinet Technologies, we are looking for a creative and data-driven Digital Marketing & Social Media Integration Specialist to join our team. In this role, you will be the bridge between our brand and our community, designing and executing integrated campaigns that drive real engagement and business results.

You won't just be posting content; you will be crafting a cohesive online brand experience. We are looking for a seasoned professional who can blend high-level digital marketing strategy with a finger on the pulse of the latest social media trends.

Key Responsibilities

• Strategy & Execution: Develop and implement comprehensive digital marketing strategies that align with Sinet Technologies' business goals.

• Social Media Management: Lead the creation, curation, and management of engaging content across Facebook, Instagram, X (Twitter), Linked

In, Tik

Tok and other emerging platforms.

• Creative Content Production: Design high-quality, visually stunning assets—including graphics, short-form videos, infographics, and compelling copy—tailored to our target audience.

• Integrated Campaigns: Plan and run multi-channel marketing campaigns, ensuring a seamless customer journey and consistent brand voice from click to conversion.

• Data-Driven Optimization: Monitor performance metrics and social insights to analyze ROI, making agile, data-backed decisions to maximize impact.

• Paid Media: Manage and optimize paid social advertising budgets to hit key performance indicators (KPIs).

• Community & Advocacy: Proactively engage with our online community, manage brand reputation, and collaborate with influencers or partners to amplify our reach.

• Cross-Functional Collaboration: Partner with our product, design, and customer service teams to ensure our marketing reflects our latest innovations.

Qualifications

• Experience: Minimum of 5 years of proven experience in digital marketing or social media management. Experience in the technology or B2B sector is highly preferred.

• Strategic Background: Demonstrated success in developing and executing full-funnel digital marketing strategies that drive measurable growth.

• Technical Skills: Expert-level proficiency with social media management tools (e.g., Hootsuite, Sprout Social), Meta Ads Manager, and Google Analytics.

• Design Savvy: Experience with creative tools like Adobe Creative Cloud, Canva, or professional video editing software.

• Communication: Exceptional written and verbal communication skills; ability to distill complex technical concepts into engaging social content.

• Mindset: A proactive problem-solver who stays ahead of industry trends and isn't afraid to experiment with new platforms.

How to Apply:

Please submit your resume and a portfolio (or links to social accounts you have managed) highlighting your most successful campaigns from the last 5 years.

Job Types: Full-time, Contract, Internship

Pay: ₦200,000.00 - ₦300,000.00 per month

Application Question(s):

• What is your monthly salary requirement?

• What part of lagos do you currently reside?

• How soon can you start a new position if selected?

• What best describes your current employment status? 1. Employed (full-time), 2. Employed (Contract), 3. Self Employed/Freelancer. 4. Currently Unemployed

Work Location: In person