Codezeros - SEO Specialist

Key Responsibilities:- Design, implement, and evolve comprehensive SEO strategies to improve organic visibility and traffic.- Conduct on-site and off-site competitor analysis to identify opportunities and threats.- Perform detailed keyword research to guide content development and optimization.- Regularly optimize website content, meta tags, internal linking, and page structure to align with SEO goals.- Monitor and maintain website health by performing regular technical SEO audits and recommending improvements.- Develop and manage link-building strategies, including outreach, guest posts, and high-authority backlink acquisition.- Collaborate with the digital marketing, content, and web development teams to align SEO objectives with broader marketing goals.- Use analytics tools (e.g., Google Analytics, Search Console, SEMrush, Ahrefs) to monitor performance, generate reports, and drive insights.- Recommend and implement website performance enhancements related to page speed, mobile optimization, and user experience (UX).- Track and report on key SEO metrics, including keyword rankings, traffic sources, bounce rates, and ROI.- Stay informed about Google algorithm updates, SEO trends, and industry best practices.- Propose content changes or new content strategies to align with evolving SEO and audience needs.Required Skills & Qualifications:- Proven experience in an SEO-focused role .- Strong knowledge of on-page, off-page, and technical SEO best practices.- Experience with SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.- Experience in keyword research, content optimization, and link-building.