Paid Media Specialist; Meta Focus

Position: Paid Media Specialist (Meta Focus)

Acorn Strategy is a Shopify Plus Partner agency dedicated to scaling Shopify merchants through data-driven and high-impact online advertising. Being part of the exclusive Shopify Plus Partner program means we are trusted by Shopify to deliver advanced solutions for fast-growing brands. Our expertise in e-commerce, particularly within the Shopify ecosystem, enables us to craft performance-driven strategies that maximize growth and profitability for our clients.

As we continue to expand, we are seeking a Mid-Level Meta Media Buyer to work closely under our Senior Strategist. This role is focused on day-to-day campaign execution, optimizations, and reporting while supporting larger strategy initiatives. You’ll gain exposure to managing meaningful budgets and contribute directly to the growth of e-commerce brands powered by Shopify.
Key Responsibilities Campaign Execution & Optimization

• Launch and manage Facebook & Instagram ad campaigns for Shopify-based e-commerce brands.

• Implement day-to-day optimizations: swapping creatives, refining audiences, and adjusting bids.

• Monitor pacing, CTR, CPA, ROAS, and escalate performance issues to the Senior Strategist when needed.

• Run A/B tests (audience, creative, placements) and document learnings for strategic refinement.

• Partner with the Senior Strategist on campaign structures, reporting, and testing roadmaps.

• Contribute to performance reports, ensuring insights are clear and actionable.
  Growth & Development

• Stay up-to-date with Meta Ads Manager best practices and platform changes.

• Work within frameworks provided by the Senior Strategist to understand TOF/MOF/BOF funnel strategy.

• Build toward managing larger accounts over time with mentorship and training.
  Requirements

• 2+ years hands-on experience managing Meta ad campaigns (Facebook & Instagram).

• Strong knowledge of campaign setup, audience targeting, and optimization best practices.

• Familiarity with Shopify merchants or e-commerce brands (preferred).

• Comfortable analyzing key performance metrics (ROAS, CTR, CPA).

• Solid understanding of Meta Business Manager and Ads Manager.

• Highly detail-oriented with excellent time management and organization skills.

• Strong communicator able to collaborate within a remote team environment.
  Seniority level

• Entry level
  Employment type

• Full-time
  Job function

• Marketing, Public Relations, and Writing/Editing
  Industries

• Marketing Services
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