Content Marketing Manager

• Fantatic opportunity for a content marketing manager

• To join a top tier travel company

About Our Client

A global travel company known for its bold branding and upbeat, people‑first culture, this company has grown from a small startup into one of the world's most recognisable holiday and business‑travel brands.

Job Description

• Lead content strategy, planning, and optimisation in partnership with Brand teams across digital and offline channels, including web, social, email, video, paid media, and sales enablement.

• Translate complex travel concepts into clear, engaging narratives that connect with diverse audiences, from senior executives to travel managers and bookers.

• Champion writing craft and editorial quality by shaping, refining, and producing content that informs, inspires, and drives action.

• Apply strong SEO and AEO expertise to enhance visibility and performance in LLM‑driven search environments.

• Develop high‑impact digital content across blogs, websites, social platforms, email campaigns, and paid channels.

• Manage freelance support to scale production and handle overflow efficiently.

• Use analytics to measure effectiveness and optimise for stronger engagement and ROI.

• Support Gen‑AI‑enabled workflows to improve efficiency, consistency, and speed to market.

• Work as part of a global content team across AMER, EMEA, and APAC, collaborating with multiple markets and stakeholders.

The Successful Applicant

• Experience in B2B content marketing, ideally within travel, technology, or professional services.

• Proven expertise in content strategy, digital storytelling, and high-quality writing.

• Strong understanding of the UK and South African markets and B2B audience behaviour.

• Ability to excel in cross-functional, high-performance teams.

• Familiarity with Gen-AI tools and modern content workflows, with opportunities to learn and grow in an innovation-focused environment.

• Excellent written and verbal communication skills.

What's on Offer

Hybrid working]

Top tier travel brand with a brilliant culture