Social Media Manager (Delhi Division)

A Social Media Manager is responsible for planning, executing, and optimizing a brand’s presence across social media platforms to drive awareness, engagement, and business outcomes.

Responsibilities:

-Social Media:Content Creation: Develop high-quality and engaging content for all social media channels, including text, images, videos, and other multimedia formats. Tailor content to suit the user preferences of each platform and maintain consistency in brand voice.

Scheduling:

Create & follow mechanisms to plan, prioritize, automate and maintain daily/weekly/monthly/quarterly/annual calendar aligned to marketing and business priorities, with clearly defined KPIs

Paid Social Media Advertising: Plan, execute, and monitor paid social media campaigns to boost visibility and achieve marketing objectives.Analytics and Reporting: Track, analyse, and report on key performance metrics, such as engagement, reach, conversion rates, and follower growth. Use data-driven insights to optimize social media campaigns. Regular monitoring and reporting of performance through presentations, leading calls and face-to-face meetings with stakeholders.Influencer and Partnership Collaboration: Identify and collaborate with relevant influencers and partners to expand our brand's reach and credibility within the target audience.

Events:

Live Events management including Live streaming & live updates on social platforms

Social Listening: Stay attuned to online conversations and trends related to our industry, products, and brand. Use social listening tools to gain insights and adapt strategies accordingly.Social Media Trends and Innovation: Stay up-to-date with the latest social media trends, algorithm changes, and emerging platforms to ensure our strategies remain current and effective.Nurture a consistent one-voice & brand approach across channels in terms of style, language, quality, and aligned with key messages.Work collaboratively with the creative & media agency as well as internal stakehol