Sr. Digital Marketing Executive

You will be responsible for managing and optimizing various paid digital ad campaigns across different platforms such as Google Ads, Meta (Facebook and Instagram) Ads, and You

Tube promotions. Your duties will also include handling social media platforms, conducting keyword research, and SEO audits, creating performance metrics reports, and coordinating with the creative team for designing high-performing social media and ad creatives.

Key Responsibilities:

• Manage and optimize paid digital ad campaigns on Google Ads, Meta Ads, and You

Tube.

• Handle social media platforms including content scheduling, community engagement, and analytics reporting.
• Create, monitor, and report performance metrics for all digital platforms.
• Coordinate with the creative team for designing social media and ad creatives.
• Conduct keyword research and SEO audits to optimize website content.
• Maintain and update the company website for content accuracy and alignment with campaigns.
• Work with the web development team for landing page optimizations.
• Manage lead generation campaigns through paid media channels.
• Set up and manage re-marketing and conversion tracking tools.
• Stay updated on digital marketing trends and tools.
• Assist in email marketing campaigns and A/B testing.
• Collaborate with internal teams for digital strategy alignment.
• Run competitor analysis and share performance insights.
• Create performance dashboards and monthly reports.
• Ensure messaging and visuals align with brand tone.
• Identify new digital marketing platforms/strategies and make recommendations.
• Stay updated with algorithm updates on Google and Meta platforms.
• Respond to online reviews and queries on digital platforms.
• Ensure digital marketing aligns with company goals and targets.

Qualifications Required:

• Continuous attention to detail and proactive monitoring of online campaigns.
• Strong sense of ownership, timely responsiveness, and commitment to campaign performance.

Please Note: This role offers a monthly salary ranging from 30,000.00 to 75,000.00 and requires in-person work location. You will be responsible for managing and optimizing various paid digital ad campaigns across different platforms such as Google Ads, Meta (Facebook and Instagram) Ads, and You

Tube promotions. Your duties will also include handling social media platforms, conducting keyword research, and SEO audits, creating performance metrics reports, and coordinating with the creative team for designing high-performing social media and ad creatives.

Key Responsibilities:

• Manage and optimize paid digital ad campaigns on Google Ads, Meta Ads, and You

Tube.

• Handle social media platforms including content scheduling, community engagement, and analytics reporting.
• Create, monitor, and report performance metrics for all digital platforms.
• Coordinate with the creative team for designing social media and ad creatives.
• Conduct keyword research and SEO audits to optimize website content.
• Maintain and update the company website for content accuracy and alignment with campaigns.
• Work with the web development team for landing page optimizations.
• Manage lead generation campaigns through paid media channels.
• Set up and manage re-marketing and conversion tracking tools.
• Stay updated on digital marketing trends and tools.
• Assist in email marketing campaigns and A/B testing.
• Collaborate with internal teams for digital strategy alignment.
• Run competitor analysis and share performance insights.
• Create performance dashboards and monthly reports.
• Ensure messaging and visuals align with brand tone.
• Identify new digital marketing platforms/strategies and make recommendations.
• Stay updated with algorithm updates on Google and Meta platforms.
• Respond to online reviews and queries on digital platforms.
• Ensure digital marketing aligns with company goals and targets.

Qualifications Required:

• Continuous attention to detail and proactive monitoring of online campaigns.
• Strong sense of ownership, timely responsiveness, and commitment to campaign performance.

Please Note: This role offers a monthly salary ranging from 30,000.00 to 75,000.00 and requires in-person work location.