About Us
We are a growing construction and remodeling company specializing in high-end kitchen remodeling, bathroom renovations, full home remodeling, and commercial projects.
Position Overview
We are seeking a highly motivated Marketing & Digital Media Manager to lead and manage our company's digital marketing efforts. This individual will be responsible for overseeing our social media presence, website development and maintenance, SEO strategy, online advertising, content creation, and overall brand growth.
The ideal candidate has experience working with construction, remodeling, real estate, architecture, or home service businesses and understands how to generate leads through digital marketing initiatives.
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies to increase brand awareness and generate qualified leads.
- Manage and grow all social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and YouTube.
- Create, schedule, and publish engaging content, including project photos, videos, reels, testimonials, and educational content.
- Capture and edit content from active construction and remodeling projects.
- Manage and optimize our Google Business Profile, including posts, reviews, and local SEO initiatives.
- Develop, update, and maintain the company website to ensure a professional appearance, excellent user experience, and strong search engine performance.
- Create new website pages, landing pages, blogs, and project portfolio content.
- Implement and manage SEO strategies, including keyword research, on-page optimization, local SEO, backlink development, and performance tracking.
- Monitor website analytics and user behavior using Google Analytics, Google Search Console, and other marketing tools.
- Manage email marketing campaigns and customer communication funnels.
- Assist with online advertising campaigns, including Google Ads and social media advertising.
- Track marketing performance metrics and provide monthly reports with recommendations for growth.
- Coordinate branding efforts across all digital and print marketing materials.
- Develop marketing campaigns that support business goals and sales objectives.
Required Qualifications
- 3+ years of experience in digital marketing, social media management, or marketing coordination.
- Experience developing, maintaining, and optimizing websites
- Strong understanding of SEO best practices, Google Business Profile optimization, and website analytics.
- Experience creating and managing content for social media platforms.
- Knowledge of Google Analytics, Google Ads, and Meta Business Suite.
- Strong writing, communication, and organizational skills.
- Ability to work independently while managing multiple projects and deadlines.
- Experience with photography, videography, and content editing is highly preferred.
- Proficiency with Canva, Adobe Creative Suite, Photoshop, Premiere Pro, or similar design and editing software.
Preferred Skills
- Website design and development experience.
- Basic knowledge of HTML, CSS, and website troubleshooting.
- Experience creating landing pages and lead-generation campaigns.
- Understanding of CRM systems and marketing automation tools.
- Experience in the construction, remodeling, home improvement, architecture, or real estate industries.
- Ability to analyze data and make strategic marketing recommendations.
What We're Looking For
- Creative thinker with strong attention to detail.
- Self-starter who takes initiative and brings new ideas to the team.
- Passion for branding, marketing, and digital growth.
- Someone who understands how to showcase high-quality construction and remodeling projects in a way that attracts new customers.
Compensation
- Salary: $50,000/year + bonus
Pay: From $50,000.00 per year
Ability to Commute
- Chicago, IL 60614 (Preferred)
Work Location: In person
