Role: Head of Marketing and Growth Introduction Soleos Energy Private Limited is building a marketing function that directly improves revenue outcomes: clearer positioning, stronger credibility, higher-quality opportunities, and better conversion from first meeting to signed contract.
This role owns that engine end-to-end across India, Africa, and Europe, with full accountability for strategy and measurable business impact. Reporting and team
- Reports to: Chief Executive Officer
- Leads: Brand and Public Relations Manager, Marketing Operations Lead (including creatives and digital agency oversight), Strategic Partnerships Lead
- Works daily with: Sales, Business Development, Project Delivery, Operations and Maintenance, Finance, and Leadership What you will own You are the single accountable owner for marketing as a growth function, not a communications desk. 1) Positioning and credibility
- Define and maintain Soleos positioning by customer segment and geography.
- Convert what Soleos actually does into crisp, sellable solution narratives: project development support, financing support, engineering procurement and construction, operations and maintenance, asset management, risk and warranty management, performance and invoicing support.
- Build an institutional-grade proof system: measurable case studies, customer references, site credibility, and performance narratives that increase trust and shorten sales cycles. 2) Pipeline impact and conversion improvement
- Build quarterly growth plans tied to sales priorities, target sectors, and target accounts.
- Create and enforce lead stages, qualification standards, and handover rules with sales.
- Improve conversion by owning sales enablement: pitch structure, proposal narrative, capability decks, proof packs, and tender response quality. 3) Operating system and governance
- Build a repeatable marketing operating rhythm: weekly revenue alignment, weekly production reviews, monthly performance reviews, and quarterly planning.
- Own budgets, vendor strategy, and agency performance governance.
- Set quality standards across all outward-facing assets: proposals, decks, brochures, website, events, and public relations. 4) Cross-functional extraction of proof
- Work with project teams to convert execution outcomes into market-ready proof.
- Ensure claims are accurate, defensible, and consistent with how Soleos operates in reality.
- Build internal alignment so marketing outputs match delivery capability and commercial terms. What success looks like In the first 90 days
- A clear positioning and messaging architecture is published and adopted across proposals and presentations.
- A structured credibility library exists: baseline company deck, segment-specific capability packs, proof packs, and a case study pipeline.
- Lead stage definitions, routing rules, and reporting cadence with sales are live and enforced.
- A quarterly growth calendar is running: campaigns, partner initiatives, events, and credibility releases. In 6 to 12 months
- Proposal quality becomes a competitive advantage: faster turnaround, less rework, clearer differentiation.
- Inbound quality improves fewer low-fit inquiries, more decision-maker conversations.
- Win support improves measurably: better conversion from meeting to proposal and proposal to award in priority segments.
- Soleos has a recognizable market narrative built on proof, not slogans. What you will build
- A marketing function that is small, sharp, and outcome driven.
- A vendor and agency ecosystem that scales output without reducing quality.
- A single source of truth for messaging, templates, and proof.
- A disciplined measurement culture focused on pipeline outcomes, not vanity metrics. Ideal background Must-have
- Ten or more years of business-to-business marketing leadership with ownership of revenue outcomes.
- Demonstrated strength in positioning, solution narrative creation, and sales enablement for complex offerings.
- Experience working with technical and delivery teams to create proof-led credibility.
- Strong vendor and agency management with high quality standards.
- Ability to operate with the Chief Executive Officer and senior stakeholders with maturity and clarity. Strong advantages
- Experience in energy, infrastructure, industrial, or enterprise solution environments.
- Experience across multiple geographies or multi-site operations.
- Exposure to investor-grade communications and governance standards. Skills that matter in this role
- Structured thinking, crisp writing, and strong editorial judgement.
- Commercial understanding: how buyers decide, what reduces risk, what accelerates trust.
- Ability to translate technical execution into business value and proof.
- Ruthless prioritization and operational discipline. What you can expect from Soleos
- Direct access to leadership and real decision-making authority.
- A mandate to build, not maintain.
- A company with scale ambition and real execution depth to convert marketing into proof.
What you can expect from Soleos
- Direct access to leadership and real decision-making authority.
- A mandate to build, not maintain.
- A company with scale ambition and real execution depth to convert marketing into proof.
