Marketing Executive

About BFMBFM Singapore is a leading distributor for beauty brands in Asia by providing exclusive brand management and focusing on long-term brand building.

About The Role

We are looking for a creative Marketing Executive to join our dynamic team. In this role, you will be responsible for planning and executing campaigns, creating engaging social media content, host livestreams, and overseeing the collaboration with UGC creators and KOLs.

Key ResponsibilitesMarketing & E-Commerce:

Plan and execute campaigns to support new launches and brands’ key promotions.

Manage product listings and update content across our online platformsSocial Media Content Creation:

Plan and develop a content calendar for our social media platforms ensuring all content align with brand guidelines and marketing objectivesMonitor audience engagement and adjust strategies to improve reach and impact.

Livestream:

Act as the face of the content for our brands under our managementHosting livestreams to promote and increase brand awarenessUGC and KOL Management:

Engage user-generated content (UGCs) and focus on community engagement and growthManage KOLs (Key Opinion Leaders) and Influencers livestreams in line with brand’s key campaigns and marketing strategyRequirements·      Diploma in Marketing, Communications, Business, or related field.·      Detail-oriented, strong communication and project management skills.·      Proficiency in social media management tools (Meta Ads, Canva, Capcut) and e-commerce platforms (Shopee, Lazada, Tiktok)·      Experience in e-commerce, retail or beauty industry is a plus

What We Offer

• Competitive salary and performance bonuses.·      Employee discounts·      Flexible work environment.·      Career growth opportunities in a fast-growing beauty company.