Are you an accomplished Meta/Google Paid Advertising expert with a strategic mindset and a passion for driving impactful digital marketing campaigns? We are growing rapidly and seeking a highly skilled manager based in Tokyo, Japan, to partner with our CEO in leading innovative marketing initiatives.
About the Role
We are looking for a forward-thinking Facebook Paid Advertising Expert to spearhead our paid advertising efforts and broader digital marketing strategies.
In this role, you will execute, and optimize the campaigns across various platforms, while also do additional strategies like email and SMS marketing (specific tools like Klaviyo and Twilio). As a key member of the Ads and Product Team, you will contribute in delivering an outstanding results and ensure our brand’s messaging is consistently impactful.
Key Responsibilities
- Strategize, execute, and optimize paid social media campaigns across platforms, including Google Ads, Facebook, Instagram, and Tiktok.
- Develop and implement effective email and SMS marketing campaigns to enhance customer engagement and retention.
- Conduct market and product research, identifying trends, analyzing competitor offerings, and providing strategic recommendations.
- Collaborate with creative teams to produce high-quality ad content, ensuring alignment with campaign goals and brand guidelines.
- Analyze campaign performance data, identify areas for improvement, and implement data-driven optimizations to maximize ROI.Conduct audience and keyword research to ensure targeted and effective campaigns.
- Prepare comprehensive performance reports and deliver actionable insights to improve marketing strategies.
- Maintain an organized marketing calendar to ensure consistent and strategic communication across all channels.
- Skills & Experience
- Proven expertise in social media advertising platforms, including Google Ads, Meta, Facebook Ads Manager, Instagram, and TikTok.
- Strong experience with email and SMS marketing strategies, tools, and campaign execution.
- Proficiency in analytics tools like Facebook Insights, Google Analytics, and other reporting platforms.
- Solid understanding of digital marketing principles, with a focus on social media and multi-channel strategies.
- Exceptional leadership skills, with a demonstrated ability to lead and develop a team.
- Excellent organizational skills and attention to detail, ensuring consistent high-quality output.A creative, solutions-oriented mindset with the ability to adapt to new challenges.
- Familiarity with CRM systems and project management tools.
Prior experience in website design is a valuable advantage.
Requirements
- Fluency in both Japanese and English is essential.
- Must be based in or near Tokyo, Japan.
- Ability to work remotely while maintaining high levels of professionalism and productivity.
- Minimum of 5 years’ experience in paid media advertising and digital marketing.
- Demonstrated success in managing multi-channel marketing campaigns, including email and SMS.Strong analytical abilities with a track record of using data to inform decisions.
- Proficiency in Microsoft Office Suite and other productivity tools.
- Excellent communication and interpersonal skills, with an eye for precision and professionalism.
- Capability to prioritize tasks effectively, meet deadlines, and excel in a fast-paced environment.
- Why Join Us?
- Be part of a dynamic and innovative team committed to excellence.
- Work in a collaborative and growth-oriented environment with opportunities to lead and inspire.
- Play a pivotal role in shaping our digital marketing success.
How to Apply
If you meet ALL the requirements above, please send your updated resume directly to: mylene@perfeos.com
