Lead revenue strategy for a 252-room hotel, optimising occupancy, Average Daily Rate (ADR), Revenue per Available Room (RevPAR), market share and hotel profitability through pricing, forecasting, commercial analysis and cross-department coordination.
DAILY | REVENUE & OPERATIONS
- Performance monitoring. Review occupancy, ADR, RevPAR, room nights and room revenue against forecast, budget and prior year; analyse pickup, cancellations, OTB, segments, booking channels and room types. Correct anomalies and data-quality issues.
- Pricing and inventory. Manage rates, room-type availability, overbooking and restrictions through IDeaS G3 RMS and the Accor Reservation System; respond to demand, booking pace, rate parity, promotional performance and Accor campaigns.
- Competitive and demand insight. Use STR, Lighthouse and other intelligence to assess competitor rates, market share and indexes; track Perth events and other demand drivers, identifying peak and low-demand periods.
- Forecasting and communication. Maintain day-to-day forecasts and monitor the current and following two months; flag occupancy changes, commercial opportunities and operational risks to the General Manager and department heads.
- Groups and corporate business. Price enquiries, complete displacement and net-contribution analysis (including accommodation, F&B, meeting revenue and costs), manage group options and review corporate production with Sales and Reservations.
- Team and stakeholder leadership. Oversee Reservations (1 Reservations Manager and 1 FTE), including rostering, leave, performance, timesheets and training. Coordinate with hotel departments, partners and external stakeholders.
MONTHLY | ANALYSIS & PLANNING
- Reporting and benchmarking. Prepare month-end performance, variance, segmentation and STR reports; provide recommendations to hotel, Accor and owner leadership and assist with the month-end pack and Accor submissions.
- Forecasts and commercial review. Maintain segment-based rolling forecasts, a daily three-month forecast and three-month financial projections; assess revenue risks, booking pace and the forward 12-month demand outlook.
- Distribution and marketing. Evaluate OTA/direct booking mix, distribution costs, commissions, campaign returns and net revenue; support invoice checks and review contracted corporate rates/potential package revenue generators with the DOSM.
ANNUAL | BUDGET & DEVELOPMENT
- Budget and strategy. Partner with the General Manager to develop the annual rooms budget, occupancy/ADR/RevPAR targets, monthly projections and pricing/segment plans based on seasonality and demand.
- Contracting and capability. Support annual corporate, government, leisure and group contracting, RFPs and rate/package reviews; train teams and improve revenue reporting, systems and processes.
KEY SYSTEMS
Opera Cloud
- IDeaS G3 RMS
- Lighthouse
- STR
- Fornova
- Accor reservation/distribution systems
- OTA extranets
- Advanced Microsoft Excel
- Microsoft Office
- Distribution networks
- TrustYou review software
2 years previous experience required.