Brand Manager - Heineken

• Job Level: Mid Managerial
• Tools Provided: Laptop
• Contract: Full-time
• About Multi Bintang Indonesia
• We are the pioneer of the beer industry with more than 90 years of heritage in Indonesia.
• As part of The HEINEKEN Company, we brew and market iconic brands including BINTANG, Indonesia’s most loved beer, Heineken®, the world’s leading international premium beer brand, as well as BINTANG Crystal, BINTANG Anggur Merah, BINTANG Arak Jeruk & Madu, and BINTANG 0.0.

Guided by our purpose “Brewing the Joy of True Togetherness to Inspire a Better World”, we combine strong brands, innovation, and passion for consumers to create meaningful experiences across Indonesia.

Join us and grow your career in a dynamic environment where your ideas can help shape the future of our business.

About The Job

Culture moves fast.

Brands should too.

The HEINEKEN Company is looking for a Brand Manager to lead Heineken® in Indonesia, building campaigns, experiences, and conversations that keep the brand iconic, relevant, and impossible to ignore.

This role is for someone who understands that modern marketing is part creativity, part commerce, part culture, and part execution under pressure.

• You’ll work on one of the most recognisable premium brands in the world, collaborating with cross-functional teams and agency partners to create work that consumers love and competitors wish they made first.#DoSomethingThatMattersYOUR PLAYGROUNDBuild strategies that grow Heineken®’s premium leadership
• Turn insights, trends, and cultural moments into impactful campaigns
• Lead campaigns from brief to launch to optimisation
• Balance brand love with business performance
• Bring global Heineken® platforms into locally relevant executions
• Partner with agencies to create bold, premium, culturally connected work
• Work closely with Sales, Trade Marketing, and Finance to drive execution excellence
• Keep an eye on trends before they become everyone else’s deck slide
• YOU’LL FIT RIGHT IN IF YOU…Have 5+ years of marketing experience, preferably in FMCGThink strategically but execute practically
• Understand both creativity and commercial realities
• Are naturally curious about consumers, trends, and culture
• Can influence stakeholders and manage complexity
• Thrive in fast-moving environments
• Speak and write fluent English
• Bring ownership, energy, and collaborative spirit into the room
• Bachelor’s degree in Marketing, Business, or related field (MBA is a plus)
• Note: Multi Bintang Indonesia embraces diversity and welcomes applications from all backgrounds!
• We are committed to fostering a positive and inclusive recruitment process.
• If you require any assistance during your application or at any stage of the process, please let us know how we can support you by contacting us at [email protected].

Disclaimer:

At Multi Bintang Indonesia, your safety and trust are our top priorities. Please be aware of potential recruitment scams. We will never request any form of payment, whether for processing documents, travel arrangements, or any other part of the hiring process.

If you ever feel unsure or want to verify the legitimacy of any communication, please reach out to us directly at [email protected]. This is our official email, and we only use addresses ending in @heineken.com.

We carefully review all applications and will contact candidates whose profiles best match the role. If this opportunity excites you, we encourage you to apply, even if you don’t meet every single requirement. Your application will still be thoughtfully considered.

By submitting your application, you acknowledge that Multi Bintang Indonesia may share your data with trusted third-party partners appointed for recruitment purposes. Your information will be handled with strict confidentiality and in accordance with applicable data protection laws. If you have any concerns or wish to withdraw your consent, please contact us at [email protected].