About Us
Skin Gym is a female-founded beauty brand inspired by both ancient and modern beauty techniques, offering innovative beauty tools and wellness solutions for the face and body. Available at leading retailers including Target, Ulta Beauty, Nordstrom, CVS, Walmart, and Amazon, Skin Gym has been featured in Vogue, Allure, Harper's Bazaar, and more.
We are seeking a highly organized, creative, and execution-focused Social Media Coordinator to support the day-to-day management of our social media channels and creator community.
Role Overview
This is a hands-on, in-office role focused on content execution, community management, creator outreach, and social media operations. The ideal candidate is highly organized, proactive, detail-oriented, and passionate about beauty and social media.
This role works closely with the Social Media Manager, Creative Team, Influencer Team, and Marketing Team to bring campaigns, product launches, retailer activations, and brand initiatives to life across social platforms.
Responsibilities
- Content and Social Media:
- Schedule and publish content across Instagram, TikTok, Pinterest, Facebook, and emerging platforms
- Assist with content creation, filming, editing, and posting
- Write captions, create story content, and support community engagement
- Monitor trends, sounds, creators, and platform updates
- Maintain social media content calendars and posting schedules
- Ensure all content aligns with brand guidelines and campaign objectives
- Community Management:
- Respond to comments, DMs, and customer inquiries
- Monitor engagement and identify opportunities to increase community interaction
- Escalate customer service issues to the appropriate teams
- Support brand reputation management across social channels
- Influencer and Creator Support:
- Assist with influencer outreach and relationship management
- Coordinate product gifting and creator seeding programs
- Track influencer deliverables and content submissions
- Support affiliate and TikTok Shop creator initiatives
- Maintain creator databases and reporting
- Reporting and Analytics:
- Compile weekly and monthly social media performance reports
- Track content performance, engagement, follower growth, and key KPIsIdentify top-performing content and recommend future opportunities
- Monitor competitor activity and industry trends
- Cross-Functional:
- Assist with product launches, retailer campaigns, events, and brand activations
- Coordinate with creative and marketing teams to ensure deadlines are met
- Support photoshoots, content days, and creator events as needed
Qualifications
- 1–3 years of social media, influencer marketing, or digital marketing experience
- Strong understanding of Instagram, TikTok, Pinterest, and emerging platforms
- Excellent written and verbal communication skills
- Experience using Canva, CapCut, Later, Meta Business Suite, or similar tools
- Strong organizational and project management skills
- Ability to thrive in a fast-paced environment and manage multiple priorities
- Passion for beauty, wellness, fashion, and social media trends
- Beauty, skincare, wellness, or consumer brand experience preferred
- Experience working with influencers and affiliates
- Basic photo and video editing skills
- Familiarity with TikTok Shop and creator programs
- Success Metrics
- Consistent content publishing and calendar execution
- Community engagement growth
- Creator outreach and relationship development
- Timely completion of projects and deliverables
- Social media growth and engagement performance
- Strong organizational and reporting accuracy
