- Role: Senior Executive, GTM
- Prepaid Mobile Location: Singapore We are partnering with a leading organisation to hire a Senior Executive, GTM
- Prepaid Mobile to support prepaid product launches, promotions, competitive responses, and go-to-market execution across multiple channels.
About the Role
This role will support the planning and execution of prepaid mobile GTM initiatives, working closely with cross-functional teams to ensure smooth launches, channel readiness, and strong customer engagement. You will play a key role in coordinating stakeholders, tracking launch readiness, managing timelines, and ensuring successful delivery of campaigns and promotions in a fast-paced environment.
Responsibilities
- GTM Planning & Launch Execution Support prepaid product launches, promotions, campaigns, and competitive initiatives Coordinate launch readiness across Product, Marketing, Sales, Digital, Customer Care, Finance, IT, and Operations Manage GTM timelines, checklists, issue tracking, and launch coordination Channel Readiness Ensure retail, reseller, distributor, digital, telesales, and customer care channels are ready for launch Coordinate training materials, FAQs, customer communications, and operational updates Gather and escalate channel feedback to improve launch execution Campaign & Promotion Execution Support execution of prepaid campaigns including: Acquisition offers Reload promotions Roaming / IDD initiatives Tourist SIM campaigns Coordinate campaign setup, customer journey alignment, and launch communications Competitive & Market Coordination Monitor competitor prepaid offers and support tactical market responses Coordinate cross-functional alignment for promotional and channel activities Cross-functional Collaboration Work closely with Product, Marketing, Sales, Digital, Finance, IT, Legal, and Operations teams Ensure timely follow-through on dependencies, approvals, and post-launch actions
Requirements
- Bachelor’s degree in Business, Marketing, Communications, or related field 2–5 years of experience in: GTM execution Product marketing Campaign operations Channel coordination Project management Experience in telco, prepaid, consumer tech, retail, e-commerce, fintech, or travel-related businesses preferred Strong coordination and stakeholder management skills Comfortable managing timelines, launch checklists, risks, and dependencies Hands-on, organised, and detail-oriented in a fast-moving environment Proficient in PowerPoint, Excel, and reporting/dashboard tools
