·Researching new tools and applications, making a comparison, and sharing the findings with relevant stakeholders

·Conducting recons to ensure data accuracy on different platforms and operations as per schedule

·Development of process flows that can ensure the prediction of possible scenarios

·Enhancement of already existing process flows to make the process more streamlined

·Working in coordination with internal and external stakeholders to ensure that the needs and expectations of the customers are met

·Conduct comprehensive keyword research and competitive analysis to inform content strategy.

·Optimize on-page elements including titles, meta descriptions, headers, and URL structures.

·Develop and implement link-building strategies to increase domain authority and search rankings.

·Monitor and analyze website performance using tools such as Google Analytics, Google Search Console, and other SEO software.

·Create and manage content strategies that align with business goals and enhance organic search visibility.

·Stay updated with the latest SEO trends, algorithm changes, and best practices.

·Collaborate with content creators and web developers to ensure SEO best practices are followed.

·Integration of IPGs to different platforms as per instruction of management

·Perform technical SEO audits and implement necessary improvements.

Track, report, and analyze SEO campaigns and their effectiveness.