Content Strategist
Big Loud Rock Full-Time | Los Angeles, CA | In-Office
Reports to: Senior Director, Creative Strategy + SVP, Audience Engagement
As the Content Strategist for the Audience Engagement Team at Big Loud Rock, you will be the operational backbone of an artist's social media presence. It's a high-output, detail-driven position responsible for keeping the content engine running on schedule, calendars loaded, pre-production organized, fan engagement consistent, and nothing falling through the cracks.
You'll work alongside directors, editors, producers, and artists within a clearly defined lane. You keep the creative content machine fed, on time, and aligned with what's actually working on social media in 2026 & beyond.
What you’ll do
Pre-Production & Planning
- Participate in internal pre-content shoot calls alongside directors, producers, and leadership
- Lead artist-facing strategy calls to help educate artists on social media best practices while respecting their creative preferences
- Build and maintain content calendars ahead of each shoot cycle (minimum two-week runway at all times)
- Ensure all pre-production assets (reference sheets, location/prop confirmations, shot list context) are loaded and accessible before shoot day
Post-Production & Calendar Management
- Maintain posting cadence and scheduling across all active platforms for assigned artists
- Track content performance and flag what's working so the team can call audibles on upcoming posts
- Keep leadership informed on calendar status, content gaps, and scheduling conflicts proactively
Fan Pages & Artist-Adjacent Accounts
- Manage and post daily across a portfolio of fan pages, burner accounts, and artist-adjacent social profiles (Instagram and TikTok)
- Maintain content continuity and voice consistency across all managed accounts
- Collaborate with support staff to ensure no account goes dark; own the accountability for posting cadence
Communication & Process
- Serve as a communication bridge between artists and the content team
- Maintain clean documentation in shared systems so any team member can pick up context at any time
What you have
- 3+ years managing social media content at volume (music, entertainment, or adjacent industry preferred)
- Obsessively organized: you live in calendars, spreadsheets, and project management tools
- Comfortable managing 5–10+ social accounts simultaneously without letting any go stale
- Familiar with paid social fundamentals (conversion campaigns, pre-save campaigns, basic ad setup)
- Strong communicator with good vibes
- Comfortable operating in a structured, accountability-driven environment with an emphasis on outside-of-the-box creative thinking
- Based in Los Angeles and available to work in-office consistently—this is not a remote role
Bonus Points
- Experience working with signed artists or within a label/management infrastructure
- Familiarity with Notion, Airtable, or similar operational tools
- Expert understanding of short-form content mechanics (hooks, visual events, retention patterns)
- Background in music or genuine enthusiasm for artist development
- You've built up a social media following of your own (50k+ followers)
