Help craft the online experience for top-tier B2B SaaS companies — and set a higher standard for modern marketing websites.
Our website is our most important marketing asset — where pipeline starts, brand is formed, and every campaign dollar lands. We need a Principal-level architect who sets our technical direction rather than taking tickets: an elite engineering mind who understands that code is a lever for revenue.
You’ll work on a stack built on Astro.js, TypeScript, and Sanity, integrated with HubSpot, GTM, Google Analytics, Intercom, and Zendesk.
- In this role, you will…Own the systems architecture for our marketing website — authoritative decisions on platform, stack, infrastructure, and performance, with daily hands-on work in the codebase
- Design the technical foundation for experimentation at scale: A/B testing frameworks, personalisation middleware, and rapid iteration pipelines
- Architect the Sanity content infrastructure for a “Create Once, Publish Everywhere” workflow, including content models, reusable blocks, and ingestion pipelines
- Own the website data layer, event architecture, and tracking standards; monitor and optimize Core Web Vitals, uptime, and technical SEO/AI visibility continuously
- Prototype and deploy AI-driven features — personalisation, dynamic content, intelligent search — with AI tooling as a default part of your workflow
- Provide technical oversight of external agencies and contractors: enforcing PR standards, CI/CD pipelines, and ensuring output meets our architectural bar
- Bring data-backed recommendations to senior stakeholders, mentor colleagues, and raise the bar for web engineering across the organization
- This position is for you if you have…12+ years of web development experience, with at least 5 years at senior or principal level in B2B SaaSPractical Astro.js and Sanity experience;
- Next.js/TypeScript backgrounds considered with strong Sanity proficiency
- A track record of guiding major web projects end-to-end — architecture through launch — with rigorous engineering workflows: version control, PR reviews, deployment pipelines, and incident management
- Experience designing experimentation and personalisation platforms: A/B testing systems, dynamic content delivery, and scalable growth architecture
- Technical SEO and AI visibility knowledge at the systems level, plus deep analytics and tracking experience across GTM, event architecture, and platforms like HubSpot, Marketo, and Segment
- Daily use of AI development tools (Cursor, GitHub Copilot, Claude, etc.) and a track record of shipping AI-driven site features
- The ability to communicate technical trade-offs clearly to non-technical stakeholders
- Benefits we offer…Competitive compensation package, including equity
- Great work equipment and home office allowance for remote locations
- Health care benefit and leisure time insurance€1,000 annual personal learning budget
- Sports and wellbeing allowance
- Join us on our mission to make data a marketing superpower Supermetrics builds an end-to-end marketing intelligence platform, with 15% of global advertising spend reported through our products.
- We help marketers turn their data into insights that improve business results and predict the best next step.
- Our technology streamlines marketing data for over 200,000 businesses through a network of agencies and customers like Shopify, HubSpot, and Nestlé. Since our founding in 2013, we’ve grown from a one-person shop to a key player in the industry—and we’re just getting started!
- We're a team of 400+ growth-minded people from diverse backgrounds.
- Together, we make a multicultural, resourceful, and collaborative team.
- Supermetrics operates on trust, transparency, and a keen customer focus.
- Forward-looking and action-oriented, we work hard to raise the bar in our industry.
- As team players, we help each other and win together.
- We're hiring for a diverse, skilled, and collaborative team and building an inclusive workplace where everyone is treated fairly and respectfully.
- Supermetrics is committed to providing a welcoming and inclusive workplace for all.
- We believe that a diverse workforce is a strong workforce, and we are dedicated to creating an environment where everyone feels valued and respected.
- It all started with a Google t-shirt... Read the rest of our growth story at supermetrics.com/about.
- Our commitment to transparent hiring: At Supermetrics, we leverage AI in our early recruitment stages to efficiently match your skills to our roles and provide a frictionless scheduling experience.
- While AI helps us operate faster and fairer, all final hiring decisions and deep-dive interviews are conducted by our human team members.