National Director, Product Management, Digital Products

Overview

Since our founding in 1924, we've cut cardiovascular disease deaths in half, but there is still so much more to do. To overcome today’s biggest health challenges and accelerate this progress, we need passionate individuals like you. Join our movement, be part of the progress, and help ensure a healthier future for all. You matter, and so does the impact you can make with us.

The American Heart Association has an exciting opportunity for a National Director, Product Management, Digital Products! This individual will be a strategic leader responsible for driving the vision, strategy, and execution of the digital product platform portfolio for the Mission Aligned Businesses.

This position will work in a hybrid setting (in office 2-3 days a week and as needed) in our Dallas office.

The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.

#TheAHALife is more than a company culture; it is our way of life. It embodies our commitment to work-life harmonization and is guided by our core values where our employees can thrive both personally and professionally. Discover why you will Be Seen. Be Heard. Be Valued at the American Heart Association by following us on LinkedIn, Instagram, Facebook, X , and at heart.jobs.

Responsibilities

You will be collaborating with cross-functional teams to innovate, develop, and launch the digital platforms and products that align with the company's goals and market needs. Your role will be instrumental in crafting the future of our products and delivering outstanding value to our customers.

Also, will be designing the future Product Management organization, and will be initially directly driving, and evolving to a player-coach of the team.

Product Strategy and Vision

• Collaborate with stakeholders to define and communicate the product vision, strategy, and roadmap that align with the company's overall business objectives.
• Conduct market research, competitive analysis, and customer feedback to identify trends, opportunities, and user needs.
• Drive innovation by exploring new product ideas, features, and enhancements that meet market demands.

Team Leadership and Development

• Hire, lead and mentor a team of product managers, providing guidance, mentoring, and professional development opportunities.
• Foster a collaborative and high-performance product management culture within the team and across the organization.
• Set clear goals and expectations, and empower the team to deliver results.

Product Planning and Roadmapping

• Collaborate with cross-functional teams, including engineering, design, marketing, and sales, to create and prioritize product roadmaps.
• Ensure designs incorporate Voice of Customer (VoX) and ensure testing with customers is incorporated
• Define and handle product requirements, user stories, and feature backlogs, ensuring alignment with business objectives and user needs.
• Make data-driven decisions to prioritize features and enhancements based on customer feedback, market trends, and business impact.

Product Development and Launch

• Coordinate with the Engineering teams to monitor the end-to-end product development lifecycle, from concept to launch, ensuring products are delivered on time and within scope.
• Work closely with engineering and design teams to ensure successful product development, quality assurance, and timely release.
• Coordinate with marketing, sales, operations and support to ensure successful launches.

Customer Focus and Relationship Building

• Maintain a deep understanding of customer needs and struggles through direct interactions, feedback analysis, and market insights.
• Cultivate positive relationships with key customers and partners to gather input and validate product direction.

Performance Tracking and Analytics

• Define key performance indicators (KPIs) to measure product success and monitor product performance post-launch.
• Regularly analyze data and user feedback to iterate on product features and optimize user experience.

Collaboration and Communication

• Foster transparent communication across departments, ensuring a shared understanding of product strategies, goals, and updates.
• Collaborate with the executive leadership team to present product plans, status updates, and recommendations.

Qualifications

• Bachelor’s degree in Computer Science, Engineering, or a related field or equivalent work experience
• 3 years minimum prior relevant experience and at least 3 year of supervisory experience
• Validated years of progressive experience in product management. Including proven track record of successfully launching and managing products throughout their lifecycle.
• Strong critical thinking, problem-solving, and decision-making skills.
• Excellent leadership and team management capabilities, with a focus on mentorship and development.
• Outstanding communication and interpersonal skills to build relationships with partners and customers.
• Data-driven mindset with experience in using analytics to drive product decisions.
• Familiarity with agile methodologies and product management tools.

Preferred Experience

• Master's degree or MBA is preferred.
• Eight (8) – Twelve (12) years demonstrated experience
• Industry knowledge and experience in Healthcare is advantageous.

Compensation & Benefits

The American Heart Association invests in its people. Here are the main components of our total rewards package. Visit Rewards & Benefits to see more details.

• Compensation – Our goal is to ensure you have a competitive base salary. That’s why we regularly review the market value of jobs and make adjustments, as needed.
• Performance and Recognition – You are rewarded for achieving success through annual salary planning and incentive programs; based on the type of position
• Benefits – We offer a wide array of benefits including medical, dental, vision, disability, and life insurance, along with a robust retirement program that includes an employer match and automatic contribution. As a mark of our commitment to employee well-being, we also offer an employee assistance program, employee wellness program and telemedicine, and medical consultation.
• Professional Development – You can join one of our many Employee Resource Groups (ERG) or be a mentor/mentee in our professional mentoring program. Heart U is the Association’s national online university, with more than 100,000 resources designed to meet your needs and busy schedule.
• Work-Life Harmonization – The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees. The number of days will increase based on seniority level. You will also have a total of 12 paid holidays off each year, which includes several days off at the end of the year.
• Tuition Assistance - We support the career development of all employees. This program provides financial assistance to employees who wish to further their education and career in relation to their current duties and responsibilities, or for potential future positions in the organization.

The American Heart Association’s 2028 Goal: Building on over 100 years of trusted leadership in cardiovascular and brain health, by 2028 the Association will drive breakthroughs and implement proven solutions in science, policy, and care for healthier people and communities. The greatest discoveries in health must reach everyone where they are.

At American Heart Association | American Stroke Association, our mission is to be a relentless force for a world of longer, healthier lives, regardless of race, ethnicity, gender, gender identity, religion, age, language, sexual orientation, national origin and physical or cognitive abilities.

This position not a match with your skills? Click here to see other opportunities.

In accordance with local and state laws where applicable, qualified applicants with arrest or conviction records will be considered for employment.

EOE/Protected Veterans/Persons with Disabilities

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Default: Location : Location US-TX-Dallas

Posted Date 2 days ago (6/22/2026 12:44 PM)

Requisition ID 2026-16942

Job Category Information Technology

Position Type Full Time