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Blackbird
Field Marketing Manager - APAC & META RegionWe are looking for a Field Marketing Manager based in Singapore or Australia with deep experience in cybersecurity or enterprise SaaS, focused on driving demand generation and strengthening market presence across APAC and META regions. This role will spearhead regional GTM initiatives, events, partner programs, and sales enablement to accelerate pipeline and revenue.
You will collaborate closely with Sales, SDR, Product Marketing, Channel Partners, and Regional Leadership to execute localized, high-impact marketing motions catering to diverse markets such as India, ASEAN, ANZ, Middle East, and Africa.
6-10 years of field marketing or demand generation experience in cybersecurity, SaaS, or enterprise technology.
Strong understanding of APAC & META markets, cultural nuances, and buying behavior.
Hands-on experience with major regional tech/cybersecurity events and partner ecosystems.
Deep familiarity with cybersecurity buyers such as CISOs, SOC teams, IT leadership, and Risk & Compliance stakeholders.
Proficiency with marketing platforms: HubSpot, LinkedIn Campaign Manager, ZoomInfo, 6sense, or equivalents.
Strong communication, stakeholder management, and cross-functional collaboration skills.
Ability to operate independently across diverse time zones and fast-paced environments.
High proficiency in English; multilingual abilities across APAC/META languages are a strong plus.
Education: Bachelor's/Master's degree in Marketing, Business, Communications, Cybersecurity, or related fields.
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