Our client is the Global Marketing and PR team of a global tech leader seeking a Digital Marketing Manager with strong social media experience. This is a 3-month, 40 hours/week assignment with likely extension that will be onsite 5 days/week (nonnegotiable) in the Los Angeles office.
To apply and be considered, you must reply with the following:
- Top 3 skills - please describe (in full sentences) your experience with the following:
1. Digital marketing
2. Entertainment industry (film, TV, media)
3. AI
The Digital Marketing Manager will
- Lead the overall social media strategy across platforms including Instagram, Facebook, X, and emerging channels
- Own and manage the digital marketing calendar, planning and forecasting
- Implement social listening strategies to track brand mentions, quality, and sentiment
- Manage and optimize multiple social profiles, actively engaging fans and growing vibrant online communities for maximum brand exposure and recall
- Stay on top of all platform updates, cultural moments, and emerging trends, applying strategic judgment to reactive and real-time content opportunities
- Lead copywriting, brand voice, and community management across all digital platforms, ensuring consistency, authenticity, and fan-first engagement
- Develop and implement integrated strategies that build top-of-mind brand recognition, including breakthrough creative campaigns designed to embed brand recognition in consumer consciousness across all digital touchpoints
- Develop clear, effective briefs for internal and external teams, and collaborate on multi-faceted campaigns
- Establish a consistent brand messaging framework and deploy it across all digital channels
- Monitor and optimize brand mention quality across all digital channels
- Manage and conduct ongoing comprehensive keyword research and competitive analysis focused on brand-building terms
- Build high-quality backlink strategies that increase domain authority and brand credibility
- Optimize on-page elements for both search performance and brand recognition
- Design and execute email campaigns and website optimizations that reinforce brand identity and drive recall
- Implement advanced segmentation strategies based on brand engagement levels and awareness stage
- Create automated customer journey programs that drive acquisition and engagement
- Optimize email deliverability and engagement rates to maximize brand exposure
- Manage and analyze social, email, SEO, and website analytics and tracking setup for comprehensive brand interaction and performance measurement
- Track competitive activity on an ongoing basis and proactively share insights with the broader department
The Digital Marketing Manager must have
- 5+ years of hands-on experience executing multi-channel digital marketing efforts with proven results
- Experience in entertainment, film/TV, or media
- Proficiency with Adobe Suite programs including Photoshop (to create new visually captivating basic content in a short timeframe)
- Expert-level experience in AI SEO tools, SEO implementation, email marketing, web management, and social media
- Platform experience in Braze, AWS, Google Analytics, Buffer, Meta Business Manager, and Social Suites and emerging platforms
- Proficiency in AI
- Ability to develop and implement comprehensive strategies
- Experience briefing creative consultants and agencies to produce attractive, effective content, with the ability to guide concept development, oversee execution, and ensure deliverables support broader digital and social campaign strategies
- Proven track record working with social media agencies, influencers and external content creators including fluency with negotiation and deadlines
- Experience in developing earned influencer partnerships and campaigns
- Fluency in paid media and an understanding of how content, media, and platform algorithms work together to drive performance
- Strategic thinker with a creative POV and clear understanding of what makes content resonate on social media and digital platforms
- Ability to manage multiple projects simultaneously with un-prompted follow-through and strong organization skills
- Proven track record in developing and implementing successful campaigns
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.
Benefits
Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws.
A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.
