Paid Ads Performance Marketer

Performance Marketer | Manchester – Hybrid | OTE £65,000

Who We Are

At Leadly, we’re a fast-growing performance marketing agency on a mission to transform how financial services brands generate and convert leads. We don’t do corporate red tape or micromanagement. We hire smart, driven people and give them the freedom to make an impact.

Our team is made up of curious thinkers, data lovers and creative problem-solvers who work together to deliver campaigns that perform. If you’re obsessed with results and love testing, scaling, and winning, you’ll fit right in.

The Role

We’re looking for a Performance Marketer to join our paid media team. You’ll be someone who lives for testing creative, analysing data and driving performance through Meta Ads Manager.

Working alongside senior account managers you’ll manage and scale paid social campaigns for multiple brands. You’ll play a key role in shaping growth strategies, driving quality lead generation, and achieving ambitious ROI goals.

What You’ll Be Doing

• Manage and optimise paid campaigns across Meta platforms (Facebook & Instagram).
• Build and test creative variations, ad copy, and audience targeting to improve conversion rates.
• Develop scalable campaign structures to drive efficient growth.
• Collaborate with the creative team to brief new content and test fresh hooks and angles.
• Analyse campaign data daily, identify trends, spot opportunities, and make data-backed decisions.
• Stay on top of Meta Ads Manager innovations, best practices, and policy updates.
• Contribute to wider growth strategy discussions across the agency.

What We’re Looking For

• 3–4 years of hands-on experience managing Meta Ads campaigns (Facebook & Instagram).
• Proven success scaling lead generation campaigns.
• Strong understanding of campaign structure, bidding strategies and attribution.
• Experience using tools like Google Analytics, Triple Whale, or Hyros.
• Comfortable working with data and spotting performance patterns.
• A proactive mindset; you test, learn, and optimise constantly.

Why Join Leadly

• Be part of an ambitious, creative team redefining performance marketing.
• Hybrid setup with the flexibility of remote work and the energy of in-person collaboration.
• A structured onboarding plan and clear progression opportunities.
• Good Vibes Initiative: 6 extra paid days off per year for wellbeing activities think hikes, bake offs, sports days, all the fun stuff!
• Additional annual leave for every year of service.
• Clear growth path and monthly performance bonuses.
• Work From Anywhere Policy