Senior Data Analyst - Marketing & Digital

This is an opportunity to join an analytics team within a leading data-led marketing environment. The role offers strong exposure to digital performance, customer insight, and end-to-end campaign measurement, with clear impact on client strategy and business outcomes.

The Company

They are a global consultancy-style organisation operating at the intersection of data, technology and marketing. Their work focuses on delivering measurable impact through customer-centric insights and advanced analytics. With a strong agency and consulting heritage, they partner with major brands to transform marketing effectiveness and customer experience.

They foster an inclusive and collaborative culture, with a strong emphasis on continuous learning and development.

The Role

You will play a role in delivering data-driven insights across digital campaigns and customer journeys.

Responsibilities will include

• Leading post campaign analysis to evaluate performance and identify optimisation opportunities
• Delivering customer journey reporting across multiple digital touchpoints
• Building and maintaining dashboards using tools such as Power BI or Tableau
• Working with large datasets using SQL and Python to generate insights
• Collaborating with stakeholders to translate business questions into analytical solutions
• Supporting test and learn methodologies, including A/B testing and campaign optimisation
• Mentoring junior analysts and contributing to best practice within the team

Your Skills and Experience

• Commercial experience in marketing analytics within an agency or consultancy environment
• Experience in digital analytics, including web and social performance measurement - GTM, Google Analytics
• Proven ability to deliver post campaign analysis and customer journey insights
• Experience with SQL and Python for data manipulation and analysis
• Experience with data visualisation tools such as Power BI or Tableau
• Understanding of tagging, attribution and digital measurement frameworks
• Stakeholder management skills with the ability to present insights clearly

What They Offert

• Structured learning and development programmes
• Clear progression pathways within a growing analytics function
• Comprehensive benefits package focused on wellbeing and work-life balance

How to Apply

If you are interested in applying your digital analytics expertise in a client-facing, insight-driven environment, please submit your CV to learn more.