Digital Marketing Manager

Digital Marketing Manager

Universal Container Services Ltd

Location: Irlam, Manchester (M44)

Salary: 50k to 60k

Job Type: Full-time | Permanent

About Universal Container Services

Universal Container Services Ltd is one of the UK's leading suppliers of shipping containers, container conversions and container accessories. With a rapidly expanding online presence and ambitious growth plans, we're investing heavily in our digital capabilities and building an in-house marketing team to support the next phase of the business.

We're looking for an experienced, commercially focused Digital Marketing Manager to lead this journey.

The Role

This is a fantastic opportunity to build and shape the digital marketing function within a growing business.

Whilst the role is predominantly focused on digital marketing, you will also oversee wider marketing activities across the business, ensuring a consistent, professional brand presence in everything we do.

Working closely with the Sales Director and senior leadership team, you'll develop and implement marketing strategies that generate enquiries, support sales growth and strengthen the Universal Container Services brand.

As the department grows, you'll play a key role in developing the team, processes and overall marketing strategy.

Key Responsibilities

Digital Marketing

• Develop and deliver the company's digital marketing strategy.
• Manage SEO, PPC and paid advertising alongside external agencies.
• Increase website traffic, enquiries and online sales.
• Monitor website performance and conversion rates.
• Analyse marketing performance and produce regular KPI reports.
• Identify opportunities to improve lead generation and return on investment.

Email Marketing & CRM

• Plan, create and execute targeted email marketing campaigns.
• Build customer journeys and automated marketing workflows.
• Manage customer segmentation and campaign reporting.
• Improve customer engagement and repeat business.

Brand & Marketing

• Manage and develop the Universal Container Services brand.
• Ensure consistency across all marketing materials and customer touchpoints.
• Oversee the creation of brochures, advertisements, presentations, signage, vehicle graphics and promotional material.
• Coordinate photography, video production and other creative assets.
• Support exhibitions, events and product launches.

Department Development

• Help build and develop the company's in-house marketing department.
• Introduce new marketing systems, processes and best practices.
• Work closely with our Ecommerce Executive and Website Developer, providing direction and ensuring projects are aligned with business objectives.
• Manage relationships with external agencies and suppliers.

About You

You'll be an ambitious marketing professional who combines creativity with commercial awareness.

You'll enjoy analysing data just as much as developing campaigns and will be excited by the opportunity to build a department rather than simply maintain one.

Essential Skills & Experience

• Proven experience in a Digital Marketing Manager or similar role.
• Strong understanding of SEO, PPC, paid social and digital marketing.
• Experience managing email marketing campaigns and CRM systems.
• Excellent copywriting and communication skills.
• Strong project management and organisational abilities.
• Experience working with external agencies.
• Commercial mindset with a focus on measurable results.
• Ability to manage multiple projects simultaneously.

Desirable

• HubSpot experience.
• WooCommerce or ecommerce experience.
• Google Analytics and Google Search Console.
• Canva or Adobe Creative Suite.
• Experience leading or developing a marketing team.

What We Offer

• Competitive salary.
• Monday to Friday working.
• Company pension.
• Free on-site parking.
• Career progression opportunities.
• The opportunity to build and shape a growing marketing department.
• A role where your ideas will have a direct impact on the success of the business.

Join Us

This isn't just another marketing role.

It's an opportunity to take ownership of the marketing function within a growing company, develop a high-performing department and play a significant role in the future success of Universal Container Services Ltd.

If you're passionate about digital marketing, enjoy creating measurable results and want to build something from the ground up, we'd love to hear from you.