Senior Field Marketing Manager

Senior Field Marketing Manager - EMEA, B2B

Location: London (Remote with Occasional onsite requirement)

Contract: 12-Month Contract with Potential extension

Payrate: £37 - £41 Per Hour Inside IR35

Are you an experienced B2B marketing professional with a passion for developing regional marketing strategies, delivering impactful campaigns, and driving measurable business results across EMEA?

We're partnering with a global technology organisation to recruit a Senior Field Marketing Manager to lead strategic marketing initiatives across the UK, Europe, Middle East and Africa. This is an exciting opportunity for someone who thrives in a fast-paced environment and enjoys combining strategic thinking with hands-on execution.

What you'll be doing

• Develop and execute regional marketing strategies aligned with business objectives across the EMEA region.
• Own integrated marketing plans, campaigns, and event programmes to drive pipeline growth and customer engagement.
• Manage regional marketing budgets and optimise investment based on campaign performance and ROI.
• Lead the planning and delivery of executive events, customer roadshows, advisory boards, webinars, and virtual events.
• Analyse campaign performance using Salesforce, Excel, and other reporting tools to generate actionable insights and recommendations.
• Define, monitor, and report on key marketing KPIs and campaign success metrics.
• Partner closely with Sales, Product Marketing, and other cross-functional stakeholders to support go-to-market initiatives.
• Ensure a consistent customer experience and messaging across all regional marketing activities.
• Provide leadership and guidance to marketing and event team members where required.

Potential line management of 2-3 Event Managers and Marketing Managers.

What we're looking for

• 7-8+ years' experience in B2B Field Marketing, Regional Marketing, Integrated Marketing, or Marketing Management.
• Experience developing and delivering marketing strategies across multiple EMEA countries.
• Strong understanding of demand generation, campaign management, and marketing operations.
• Proven experience managing end-to-end marketing events, from planning through to post-event analysis.
• Advanced knowledge of Salesforce, Microsoft Excel, and PowerPoint.
• Strong analytical mindset with the ability to translate data into business insights.
• Experience managing marketing budgets, measuring ROI, and reporting campaign performance.
• Excellent stakeholder management and communication skills.
• Experience managing 2-3 Event Managers and Marketing Managers.
• Experience within the technology sector is highly desirable.

Desirable

• Experience working within global enterprise technology organisations.
• Knowledge of marketing automation platforms and lead management processes.
• Additional European language skills such as German, French, Spanish, or Italian would be an advantage.

This is an urgent vacancy where the hiring manager is shortlisting for an interview immediately. Please apply with a copy of your CV or send it khushboo . pandey @ randstad. Co .uk

Randstad Technologies is acting as an Employment Business in relation to this vacancy.