Head of Digital Marketing with a Technology Company – Austin, TX

Position Overview

JRG Partners is exclusively representing a hyper-growth, venture-backed technology company in the heart of Austin, TX. We are seeking a visionary and results-driven Head of Digital Marketing to join their executive team and architect the future of their digital presence.

This is not just a leadership role; it is a career-defining opportunity to build and scale a world-class marketing engine from the ground up, directly impacting the company's trajectory and market leadership.

The ideal candidate is a strategic mastermind with a player-coach mentality, someone who can craft a compelling long-term vision while remaining hands-on with execution and team development. You will be the central nervous system of our client's growth strategy, owning the entire digital customer journey from awareness to advocacy.

In this pivotal role, you will develop and execute a comprehensive, multi-channel digital marketing strategy designed to drive significant B2B SaaS revenue growth, accelerate customer acquisition, and solidify the brand as an industry titan. You will lead a talented team of marketing professionals, fostering a culture of innovation, data-driven decision-making, and continuous improvement.

You will also be a key partner to the CEO and CRO, shaping the company’s go-to-market strategy and ensuring marketing is a primary driver of predictable, scalable revenue.

Key Responsibilities

• Develop and execute an integrated digital marketing strategy aligned with aggressive growth objectives.
• Lead, mentor, and expand a high-performing team across SEO, SEM, Content, and Marketing Operations.
• Own and optimize the demand generation funnel through multi-channel campaigns to drive marketing qualified leads.
• Spearhead organic growth via advanced SEO and content marketing strategies to boost brand thought leadership.
• Oversee marketing operations and analytics, implementing a robust marketing technology stack and KPI-driven reporting.
• Champion conversion rate optimization initiatives across digital properties and manage a multi-million dollar budget.
• Collaborate closely with Sales, Product, and Customer Success teams to ensure seamless lead handoffs and revenue alignment.

Required Qualifications

• Experience Required: 10-12 years of progressive digital marketing experience with at least 5 years in a leadership role within B2B SaaS or enterprise software environments.
• Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is required.
• Requirements: Proven success in scaling digital marketing strategies, managing significant budgets, and driving measurable ROI through data-driven decisions.
• Qualifications: Deep, hands-on expertise with SEO/SEM, marketing automation platforms, CRM systems, and advanced analytics tools.
• Responsibilities: Demonstrated ability to build, lead, and mentor high-performing marketing teams while maintaining a strategic, hands-on approach.
• Location: Based in Austin, TX headquarters; candidates must be local or willing to relocate.

Preferred Qualifications

• Education: An advanced degree (MBA or equivalent) is a significant plus.
• Additional certifications in marketing automation platforms (e.g., HubSpot or Marketo) are preferred.

Benefits & Perks

• Compensation: Competitive base salary with a significant performance-based annual bonus and equity/stock options.
• Benefits: Comprehensive medical, dental, and vision insurance along with retirement planning via a 401(k) plan with a generous company match.
• Generous Paid Time Off (PTO) and company-paid holidays to ensure work-life balance.
• A substantial annual budget for professional development, including conferences, courses, and certifications.
• Modern, state-of-the-art office environment in Austin coupled with a flexible, hybrid work model.