Regional Sales Manager - Ophthalmic Lenses

Regional Sales Manager | Ophthalmic Lenses | North West England

Zest Optical is working in partnership with a global leader in ophthalmic lenses to recruit a Regional Sales Manager for the North West. This is an exciting opportunity to join a premium manufacturer renowned for innovation, clinical excellence and cutting-edge lens technology.

This is a highly commercial role focused on developing new business while growing existing independent optical accounts across the region. You'll work with practice owners and key decision makers to introduce industry-leading lens solutions, build long-term partnerships and drive sustainable sales growth.

Regional Sales Manager - Role

• Manage and develop a territory across the North West, driving sales growth and market share.
• Identify and win new independent optical accounts through proactive business development.
• Build strong, long-term relationships with existing customers to maximise account performance.
• Deliver commercial presentations and product demonstrations to practice owners and dispensing teams.
• Promote premium ophthalmic lens technologies and value-added solutions.
• Develop strategic territory plans to achieve and exceed sales targets.
• Negotiate commercial agreements and identify opportunities to increase product penetration and profitability.
• Maintain a strong understanding of market trends, competitor activity and customer requirements.
• Represent the business professionally, acting as a brand ambassador throughout the region.

Regional Sales Manager - Requirements

• Previous B2B sales experience within the optical industry.
• Experience selling ophthalmic lenses, optical equipment or premium eyewear products.
• A proven track record of developing new business and growing existing accounts.
• Strong commercial awareness with excellent negotiation and relationship-building skills.
• Self-motivated, ambitious and target-driven with the ability to work autonomously.
• Excellent presentation and communication skills.
• Full UK driving licence.

Regional Sales Manager - Benefits

• Up to £47,000 basic salary (depending on experience).
• Lucrative bonus scheme.
• Company car or car allowance.
• Pension.
• Private healthcare.
• 25 days holiday plus bank holidays.
• Ongoing training and career development.
• Opportunity to join a market-leading international organisation with an outstanding reputation for innovation and product quality.

To avoid missing out on this opportunity, please click on the Apply Now link below.