Store Manager — New York (Opening October 2026)

Location : New York, NY (SoHo) · Full-time · Compensation: $100,000 – $120,000 base salary + bonus + health insurance + PTO + 401K

About SOEUR

SOEUR was founded in Paris in 2008 by two sisters, Domitille and Angélique Brion — Domitille as creative director, Angélique leading the business. What started as a single store on rue Bonaparte has grown into one of France's most beloved ready-to-wear brands: a timeless Parisian wardrobe designed for women of all generations, built on beautiful materials, effortless silhouettes, and clothes made to last.

Today, SOEUR counts boutiques across France and Europe along with corners in the world's finest department stores. This fall, we're writing our next chapter: our first store in the United States, opening in New York in October 2026.

We're looking for the team who will bring SOEUR to America. Starting with you.

The Role

As Store Manager, you are SOEUR's ambassador in New York. You'll open the store, build the team, and create the kind of warm, personal client experience the brand is known for. You'll report to our Regional Manager and work closely with our Paris head office.

What You'll Do

Drive the business

• Own store revenue : analyze KPIs, build action plans, and deliver sales targets
• Plan and run in-store events and clienteling initiatives to build a loyal New York client base
• Deliver an exceptional client experience and service and act as the ultimate SOEUR product expert

Lead the team

• Recruit, onboard, train, and coach your Assistant Manager and Sales Associates
• Create staff schedules, manage payroll hours, and ensure full compliance with NY labor law
• Set goals, give feedback, and create a culture people want to work in

Own the store

• Execute Paris visual merchandising guidelines to keep windows and displays perfect
• Manage deliveries, inventory, transfers, and shrinkage prevention
• Oversee all cash handling and opening/closing procedures

What You'll Bring

• 5+ years of retail experience, including 2+ years managing a store team (fashion, premium, or luxury preferred)
• A track record of hitting sales targets and developing people
• Genuine passion for product, styling, and client relationships
• Comfort operating autonomously — you'll be our first employee in the US
• Authorization to work in the United States
• French language skills are a plus, not a requirement

What We Offer

• The rare opportunity to launch a beloved European brand in the US market
• Direct line to our Paris leadership and real influence on our American strategy
• 40-hour contractual work week, supervisor status
• Competitive base + bonus
• Health insurance + dental + vision (full time employees only)
• 401K
• Paid Time Off
• Clothing allowance
• Employee discount

SOEUR is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, disability, or veteran status.

Ready to start a new chapter ? Join Team SOEUR.