Sales Manager – International Business / Export

Recruit Ref: L06071128

Posting Date: 2026-07-27

Hang Heung Cake Shop Co. Ltd.

Sales Manager – International Business / Export

Responsibilities

• Develop and maintain strong relationships with existing overseas distributors, wholesalers and business partners while actively exploring new market opportunities
• Drive business growth through international market expansion and strategic business development initiatives
• Identify and acquire new overseas customers, distributors and channel partners to expand market presence
• Develop and execute business development plans for new territories and foreign markets
• Manage key customer accounts and build long-term partnerships to maximize sales opportunities
• Conduct market research and analyze industry trends, competitive activities and customer needs across different regions
• Prepare and deliver professional presentations, business proposals and marketing materials to potential clients and partners
• Monitor sales pipeline and business opportunities, ensuring timely follow-up and conversion into successful partnerships
• Coordinate closely with internal departments to ensure smooth execution of customer requirements and projects
• Attend local and overseas trade fairs, exhibitions and business meetings when required
• Prepare regular sales forecasts, market updates and management reports
• Handle ad hoc projects and assignments as required

Requirements

• Degree or diploma holder with relevant experience preferred
• Minimum 5 years of experience in wholesale, export sales, international business development or key account management
• Experience in FMCG, food & beverage, gifting, retail or consumer products industry is highly preferred
• Proven experience in developing overseas markets and acquiring new business opportunities
• Knowledge of export operations, distributor management and international trade practices is an advantage
• Strong commercial mindset with excellent business development and negotiation skills
• Self-motivated, proactive and results-oriented with the ability to work independently
• Willing to travel overseas for business development activities and trade exhibitions when required
• Excellent interpersonal, communication and presentation skills
• Good command of spoken and written English and Chinese; additional languages are an advantage
• Proficient in MS Office and Chinese word processing
• Immediate availability is an advantage

For Hang Heung, this wording aligns with expansion into export markets, distributors, travel retail, duty free, and foreign market acquisition much better than the original. It also naturally attracts people with existing overseas channel experience instead of local retail sales managers.

We offer attractive remuneration package to the right candidate. Interested parties please send resume with expected salary by email

recruit@hangheung.com.hk

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Personal data provided by job applicants will be used strictly for recruitment and selection.

Industry

Wholesale & Retail

Job Category / Function

Sales (Sales Management)

Sales (Business Development)

Sales (Others)

Retail (Others)

Job Position Level

Middle

Employment Term

Full Time

Min. Edu. Level Req

Bachelor

Minimum QF Level attained

Total Working Exp

5 or above

Salary(HKD)

Benefits