Senior Graphic Designer / Art Director

Position Overview

Based in Boston, this is a hybrid position that requires 2‑3 days in the office. Tracksmith, an independent running brand that honors the Amateur Spirit and champions the Running Class, is seeking a Senior Graphic Designer / Art Director to elevate and strengthen its brand imagery.

This role is a creative leadership opportunity for a visual storyteller who can concept, direct, and execute compelling creative across all channels, driving brand consistency and innovation through thoughtful design, strategic thinking, and creative leadership.

Key Responsibilities

• Own and evolve the brand’s visual identity across all consumer touchpoints—digital, print, product, retail, and packaging.
• Conceptualize and lead seasonal creative campaigns and product launches, from moodboards to final assets.
• Mentor junior designers and freelancers, providing clear creative direction and feedback.
• Collaborate closely with the product design team on apparel and footwear graphics, color palettes, and print applications.
• Direct visual storytelling for marketing initiatives, including photoshoots, social content, videos, and brand experiences.
• Create compelling presentations to pitch creative concepts to internal teams and external partners.
• Ensure all creative output is aligned with brand standards and performance goals.
• Manage creative workflows and timelines, balancing hands-on design with art direction.

Required Qualifications

• 5+ years of experience in graphic design, with at least 2 years in a lead creative role; experience in fashion, sportswear, or lifestyle brands preferred.
• Strong portfolio showcasing both hands-on design work and campaign-level creative thinking.
• Mastery of tools (Photoshop, Illustrator, InDesign); motion design experience is a plus.
• Experience directing photography, video, or branded content.
• Excellent communication and presentation skills.
• Self-starter mindset with the ability to own projects from concept to execution.
• Passion for running, fitness, or active lifestyles is pretty important.

Preferred Qualifications

• Experience in UX/UI design or eCommerce platforms.
• Illustration or custom typography skills.
• Familiarity with 3D mockups or apparel design tools.

TO APPLY

Please submit your resume via email to art-director@tracksmith.com.

For additional information and open positions, visit tracksmith.com/pages/team. All communications will come directly from a @tracksmith.com email address. For further questions, contact careers@tracksmith.com.