Sr. Digital Marketing Specialist (Ecommerce/Product Management)

Position Overview

Job Title: Sr. Digital Marketing Specialist (Ecommerce/Product Management)

Job #: 2025-14297

Industry: Manufacturing (Paint, Coatings, Chemicals)

Location: Glen Mills, PA

Schedule: Hybrid

Salary: $115k to $145k Yearly

Education: Bachelor’s Degree in Computer Science or a related field

Experience Required: Digital Marketing, E-Commerce, Product Management in Business to Business Platforms; Salesforce or SAP experience.

Axalta has remained at the forefront of the industry by investing in its innovative solutions. We engineer technologies that protect customer’s products – whether they are battling heat, light, corrosion, abrasion, moisture, or chemicals – and add dimension and beauty with colorful finishes.

With a vast and ever-evolving portfolio of brands, Axalta plays an important role in modernizing infrastructure around the world and enabling the next generation of electric and autonomous vehicles. We are seeking a highly skilled Product Lead with advanced knowledge of the product development life cycle, design, and data analytics.

The ideal candidate will excel in market research, backlog management, and defining clear product requirements and success metrics, while also demonstrating strong prioritization skills, omni-channel expertise, and the ability to lead cross-functional collaboration. Experience with Agile and waterfall methodologies, along with exceptional problem-solving abilities, is essential.

Key Responsibilities

• Discovery and Validation: Proven ability to conduct thorough market and user research to uncover customer needs and pain points. Skilled in validating hypotheses through user testing, feedback, and data analysis.
• Backlog Management: Owns, maintains, and develops a product backlog that supports the overall strategic roadmap and value proposition.
• Defining Clear Requirements and Success Metrics: Ability to articulate detailed and unambiguous product requirements and establish success metrics to measure performance.
• Prioritization and Trade-offs: Demonstrated ability to prioritize features and initiatives based on business value, customer needs, and resource constraints.
• Omni Channel Expertise: Ability to provide thought leadership regarding omni-channel solutions.
• Cross-functional Collaboration: Lead the design and development of system capabilities by aligning with business stakeholders, engineering teams, and cross-functional partners.
• Client Centric Collaboration: Partner with design and research teams to understand client needs, manage rapid prototyping, and deliver an exceptional client experience.
• Agile and Waterfall Methodologies: Experience using both Agile and waterfall methodologies to manage product development cycles.
• Problem-Solving: Strong skills to address challenges and find innovative solutions.

Required Qualifications

• Education: Bachelor’s Degree in Computer Science or a related field
• Experience Required: Proven background in Digital Marketing, E-Commerce, and Product Management within Business to Business Platforms; Salesforce or SAP experience is required.

Preferred Qualifications

• Bachelor’s degree in computer science or a related technical field, or equivalent practical experience.
• 5+ years of experience or equivalent expertise in product management or a relevant domain area.
• Demonstrated prior experience working in a highly matrixed, complex organization.
• Strong verbal and written communication skills, with the ability to articulate impact and trade-offs at all organizational levels.
• Comfort with ambiguity and autonomy; a self-motivated approach to identifying and executing on necessary tasks.
• A desire to inspire a problem-first mindset and collaborate with leadership to elevate the product organization.
• Experience leading Client Discovery initiatives on a regular basis.
• Previous experience working with B2B platforms.
• Working knowledge of Salesforce or SAP is considered a plus.