PR Manager, Consumer & Creator Comms, UK Communications

Amazon is looking for a creative, culturally plugged-in comms professional to join the UK Communications team. This role is for someone who understands how people discover, share, and engage with stories today, whether that's through social feeds, creator content, podcasts, newsletters, streaming platforms, or online communities, as well as traditional earned media.

You'll work across Amazon's retail function in the UK, including Prime, shopping innovations and events, and purpose-led campaigns – developing creative, integrated campaigns that demonstrate the value customers get from shopping with Amazon. You'll be a key member of the UK Communications team, reporting to the Head of Consumer Communications.

Key job responsibilities

• Develop and deliver creative, integrated campaigns across Amazon's core retail function, including shopping moments, innovations, Prime, and purpose-driven activity
• Lead campaigns that span earned media, social media, influencer and creator partnerships, and non-traditional channels including podcasts, newsletters, and fandoms
• Build and maintain relationships across the modern media landscape, from traditional media reporters to creators, podcasters, and cultural commentators
• Write compelling campaign plans, and public-facing materials
• Identify and act on emerging trends to generate coverage and conversation
• Collaborate with agency partners to develop and execute creative campaigns
• Work closely with internal teams to bring campaigns to life on time and to a high standard

Key Skills

• Modern media expertise: From traditional media to social platforms, influencers, podcasts, and creators
• Creative thinking: Ability to develop impactful, original campaign ideas that get people talking
• Strategic thinking: Ability to align creative ideas with business objectives
• Cultural curiosity: Passion for trends, platforms, and the way people consume content today
• Collaboration: Work effectively with internal teams, agency partners, and external stakeholders
• Bias for action: A self-starter who sees opportunities, moves quickly, and maintains high standards
• Adaptability: Comfortable working in a fast-paced environment where no two days look the same

BASIC QUALIFICATIONS

• Experience in professional communications or public relations
• Experience measuring and reporting on the effectiveness of PR programs
• Experience managing content development, and campaigns

PREFERRED QUALIFICATIONS

• Experience in agency and/or in-house roles

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