Data & Insight Analyst – Panel Solution

Overview

RealityMine has been a pioneer in delivering data-driven insights to the media and market research industries for over a decade. Our platform provides unique and actionable data solutions to top brands and partners worldwide, empowering them to make informed, strategic decisions.

We are an AI-driven business, actively using automation and AI-enabled approaches to scale insight, improve efficiency, and enhance the value of our data products. Alongside our Data Operations function, Insight Analysts embedded within domain teams play a key role in helping both internal stakeholders and external partners understand and use data effectively.

The Role

As an Insight Analyst within the Panel Solutions team, you will focus on using data to support the performance, health, and optimisation of our research and measurement panels.

Responsibilities

• Use advanced SQL to interrogate complex datasets, build analytical views, and validate panel and operational metrics.
• Use Excel and BI tools (ideally QuickSight) to structure analysis and create and maintain dashboards/reports, clearly communicating insights and trends to internal and client-facing audiences.
• Deliver panel-focused analysis to support recruitment, onboarding, engagement, retention, and panel health.
• Analyse mobile app onboarding and recruitment funnels, identifying opportunities to improve conversion, participation, and user experience.
• Monitor operational metrics such as panel performance, participation trends, and budget utilisation, supporting forecasting and planning.
• Work closely with panel partners, clients, Data Operations, and engineering teams to investigate panel-related issues, surface root causes, and help inform prioritisation of fixes or improvements.
• Translate complex behavioural and operational data into clear, actionable insight for both technical and non-technical audiences.
• Identify anomalies, risks, or emerging issues in panel performance and communicate findings clearly and proactively.
• Use automation and AI-assisted tools where appropriate to improve efficiency and enhance the quality of insight delivery.

About You

• Proficient in writing complex SQL queries to analyse and manipulate large, structured datasets.
• Strong working knowledge of Excel for analysis, modelling, and structured reporting, with experience using a BI tool such as QuickSight (or similar).
• Experience working with or managing research or market research panels.
• Strong understanding of recruitment flows, onboarding journeys, and funnel analysis, ideally within app-based environments.
• Experience analysing behavioural or operational datasets in a commercial or research setting.
• Comfortable working directly with clients, partners, and panel-facing teams, with strong verbal and written communication skills.
• Confident monitoring performance metrics and supporting budget or forecast discussions.
• Strong analytical judgement, with the ability to explain trends, risks, and limitations clearly.
• Proactive and independent, with a strong sense of ownership within your domain.
• Open to using automation and AI-assisted tools to improve insight generation and operational efficiency.
• Ability to work independently, take ownership of problems, and manage competing priorities.
• Strong attention to detail and commitment to data accuracy and consistency.

Why Join RealityMine?

At RealityMine, we believe our people are at the heart of everything we do. That’s why we go the extra mile to support every team member to unlock their full potential. You’ll be joining a growing, AI-driven business where data is central to how we operate.

As part of Panel Solutions and aligned with Data Operations, you’ll play a key role in shaping how panel data is understood, monitored, and optimised for both internal teams and external partners.

Your Benefits

• Annual staff bonus (contingent on achieving company goals)
• Health care including medical, dental and vision
• Life and disability insurance
• 4 weeks of vacation, plus 9 US public holidays
• Gear you’ll love: choose the tech that works for you, we'll try and source it!
• Equipment provided for home working
• Receive an additional $150 annually to personalize your home workspace
• Learning & growth: benefit from one-to-one coaching, a budget for training programs, and all the support you need to keep growing
• Giving back: join us in supporting local charities and making a positive impact
• We know work-life balance matters, so we’ve embraced a remote working model for our expanding team of US colleagues
• Flexible start and finish times to suit your personal circumstances
• Opportunities to visit the UK Headquarters in Manchester, England to meet the UK team

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Salary: GBP 36000 - 60000 per year

Experience: 3 years required