Senior Director of Marketing, China

Job Overview

At Arm, our mission is to build the future of compute and empower innovation everywhere. The China market is essential to that mission. As a member of the marketing leadership team who reports directly to the Chief Marketing Officer, you will ensure Arm shows up with consistency, clarity and strong regional insight across one of the world’s most multifaceted, influential, and driven technology ecosystems.

China’s technology landscape moves fast. Key opinion leaders (KOLs) develop perception and accelerate adoption, industry partners influence entire categories, and local developer communities set the pace for innovation. Arm already plays a meaningful role across China’s Cloud AI, Physical AI, and Edge AI markets.

Your role is to strengthen and amplify this impact and lead how we engage with key external voices, and partner deeply with Arm’s leadership, sales, product, and ecosystem teams to drive growth.

This is a role for a leader who thrives in a global organization. You understand the nuances of the China technology landscape, can translate sophisticated technology into value, and know how to activate the relationships that matter. Whether based in China or the United States, you bring strong Chinese language skills, cultural proficiency, and the ability to travel frequently to sustain deep relationships.

What You’ll Do

• Lead Arm’s China regional marketing strategy, aligning narrative, positioning, and execution to the unique dynamics of the China technology ecosystem
• Build and develop positive relationships with China’s most influential KOLs and ecosystem voices, ensuring Arm is consistently represented with credibility and clarity
• Partner closely with global leadership, sales, ecosystem, and product teams to drive aligned and coordinated growth initiatives in the region
• Strengthen and localize integrated campaigns that promote Arm-based solutions across Cloud, Physical, and Edge AI markets
• Translate global messaging into regionally resonant storytelling tailored to China’s audience, platforms, and influencers
• Drive thought leadership and visibility for Arm at key China industry events, developer forums, and partner engagements
• Maintain a deep pulse on market trends, competitor activity, partner needs, and emerging opportunities that can shape Arm’s strategy and investments
• Act as the connective tissue between global and China teams, ensuring alignment on priorities, visibility for regional work, and consistency across messaging and execution
• Foster a culture of teamwork, speed, and continuous improvement that reflects the pace of China’s tech ecosystem

What You will Bring

• Fluency in Chinese (Mandarin) with strong English communication skills
• Location flexibility; if based in the US, ability and willingness to travel to China frequently
• Strong understanding of the China technology ecosystem
• Tried and tested experience in marketing, ecosystem engagement, or product marketing within China’s tech industry
• Familiarity with KOL-driven influence models and a track record of activating KOLs to drive business results
• Strong network and relationship-building capability with China industry partners, media, and influencers
• Technical proficiency at a functional level - be able to understand Arm technology and articulate value propositions across markets
• Ability to operate in a matrixed global organization and collaborate effectively across cultures, time zones, and priorities
• Strategic problem solver who understands how to connect market opportunity to operational execution
• Comfort working in a fast paced environment where priorities evolve quickly and execution speed matters

Extra Credit For

• Established relationships with major China OEMs, ISVs, KOLs, or developer communities
• Experience activating large-scale campaigns on platforms such as WeChat, Weibo, Douyin, Bilibili, Zhihu, and emerging AI-driven channels
• Familiarity with how AI is changing the developer ecosystem and accelerating demand for purpose-built compute
• Experience working with global teams and crafting localized narratives from global strategy

Why Arm?

People who work at Arm love the things that make it special. We push boundaries together, combining deep expertise with curiosity and a passion for progress. You’ll join a team that values collaboration, creativity, and continuous innovation.

Our technology powers everything from smartphones to AI servers. With the largest computational footprint on the planet, Arm enables new markets and transforms industries. The China market is core to this mission. Together, we will shape the future of compute and accelerate innovation at global scale.

Salary Range

$289,000-$391,000 per year

We value people as individuals and our dedication is to reward people competitively and equitably for the work they do and the skills and experience they bring to Arm. Salary is only one component of Arm's offering. The total reward package will be shared with candidates during the recruitment and selection process.

Accommodations at Arm

At Arm, we want to build extraordinary teams. If you need an adjustment or an accommodation during the recruitment process, please email accommodations@arm.com. To note, by sending us the requested information, you consent to its use by Arm to arrange for appropriate accommodations.

All accommodation or adjustment requests will be treated with confidentiality, and information concerning these requests will only be disclosed as necessary to provide the accommodation. Although this is not an exhaustive list, examples of support include breaks between interviews, having documents read aloud, or office accessibility.

Please email us about anything we can do to accommodate you during the recruitment process.

Hybrid Working at Arm

Arm’s approach to hybrid working is designed to create a working environment that supports both high performance and personal wellbeing. We believe in bringing people together face to face to enable us to work at pace, whilst recognizing the value of flexibility. Within that framework, we empower groups/teams to determine their own hybrid working patterns, depending on the work and the team’s needs.

Details of what this means for each role will be shared upon application. In some cases, the flexibility we can offer is limited by local legal, regulatory, tax, or other considerations, and where this is the case, we will collaborate with you to find the best solution. Please talk to us to find out more about what this could look like for you.

Equal Opportunities at Arm

Arm is an equal opportunity employer, committed to providing an environment of mutual respect where equal opportunities are available to all applicants and colleagues. We are a diverse organization of dedicated and innovative individuals, and don’t discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.