Senior Marketing Consultant - Marketing Strategy & Planning

Location

4910 Tiedeman Road, Brooklyn Ohio

About the Job

As part of the Marketing Strategy and Planning team within Key's Enterprise Marketing Organization, this position will report to the Marketing Manager aligned to Enterprise Brand marketing activities. The Marketing & Strategy Team works across the Enterprise to consult, plan, and implement marketing campaigns for Consumer and B2B products and services.

This position will assist with development, deployment, and tracking/reporting of Enterprise Brand marketing strategy and planning deliverables. Our culture is collaborative, so you can expect to work with multiple stakeholders on every project.

Essential Functions

• Assists in building marketing programs across lines of business and seeks innovative marketing opportunities that support the overall marketing strategy.
• Builds and sustains excellent working relationships with colleagues, vendors, and partner organizations, and effectively works across internal and external teams to build trust and relationships with key stakeholders.
• Monitors business results of programs and adjusts those programs leveraging data, analytics and research.
• Ability to analyze, summarize and interpret complex data and information; can move logically from findings to conclusions and actionable business insights.
• Understands consumer trends/behavior and the role of marketing in impacting business goals
• Understanding of financial industry trends including competitor information and can communicate implications and opportunity to KeyBank.
• Identifies project problems/risks, proposes solutions, and escalates to leadership for timely resolution, if necessary.

Required Qualifications

• 5+ years of marketing experience, agency experience a plus
• Experience in financial sector and consumer marketing
• Able to manage multiple projects and large-scale tasks simultaneously
• Able to interpret and analyze data, develop regular campaign reports
• Highly skilled with Microsoft Office and related Microsoft products
• Strong attention to detail. Excellent organizational, written, and communication skills
• Able to track and maintain scheduled assignments
• Serve as a positive and effective team member
• Able to interact effectively at all levels of an organization and across diverse cultures
• Results oriented, proactive attitude
• Able to work in a fast-paced environment under multiple deadlines and competing priorities
• Familiarity with Adobe MarTech suite products preferred

This position is NOT eligible for employment visa sponsorship for non-U.S. citizens.

COMPENSATION AND BENEFITS

This position is eligible to earn a base salary in the range of $71,000.00 - $125,000.00 annually. Placement within the pay range may differ based upon various factors, including but not limited to skills, experience and geographic location. Compensation for this role also includes eligibility for incentive compensation which may include production, commission, and/or discretionary incentives.

Please click here for a list of benefits for which this position is eligible.

Key has implemented an approach to employee workspaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment.

Job Posting Expiration Date: 06/26/2026

KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law.

Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.

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Skills

Adobe Product Family, Analysis Skills, Brand Marketing (Branding), Brand Strategy, Business-to-Business (B2B), Campaigns, Communication Skills, Consulting, Consumer Marketing, Customer/Consumer Behavior, Data Analysis, Detail Oriented, Diversity, Enterprise Marketing, Establish Priorities, Finance, Identify Issues, Industry/Trade Analysis, Leadership, Market Trend Analysis, Marketing, Marketing Campaign, Marketing Plan, Marketing Strategy, Microsoft Office, Microsoft Product Family, Multitasking, Organizational Skills, Outbound Marketing, Project/Program Management, Team Player, Time Management, Vendor/Supplier Relations, Writing Skills

About the Company

KeyCorp