Senior Project Manager/Scrum Master

ABOUT APPLY

APPLY is the Agentic Customer Experience (ACx) partner for the world's most

ambitious consumer and entertainment brands. We bring together deep domain

expertise across Retail, CPG, Sports, and Media with AI-native delivery

capability, designing and delivering agentic solutions that turn CX vision into

commercial reality. We are the partner of choice for brands like Arc'teryx, NFL,

Lululemon, and Kraft Heinz. For more information, visit applydigital.com

[http://applydigital.com].

LOCATION: APPLY is hybrid/remote friendly. The preferred candidate should be

based in Canada, working in hours that align to PT (Pacific Timezone).

THE ROLE

Apply Digital is seeking a Senior Project Manager/Scrum Master with deep

expertise in Scrum and Agile frameworks to lead complex digital programs. This

role centers on guiding multiple digital development teams through structured,

iterative delivery, ensuring clarity, alignment, and momentum across projects.

You will bring agency or consultancy experience, having successfully led digital

transformations and flagship initiatives, while bridging business objectives

with technical execution. The ideal candidate thrives under pressure, drives

disciplined processes, and can translate strategic priorities into actionable

plans for cross-functional teams.

In this position, you will be the primary Scrum Leader for several development

squads, using your knowledge of Scrum, Kanban, and hybrid Agile approaches to

maximize team performance, delivery quality, and client impact. Your role

combines tactical project oversight with strategic thinking, balancing

day-to-day execution with long-term program goals. Strong communication,

facilitation, and stakeholder management skills are essential for ensuring

alignment across teams, translating complex discussions into clear actions, and

maintaining transparency with clients and leadership.

Candidates must be able to work standard Pacific Time (PT) hours, from 9:00 AM

to 5:00 PM to support client deliverables and team collaboration

RESPONSIBILITIES

• Serve as Scrum Master for multiple digital development teams, facilitating

sprint planning, daily stand-ups, sprint reviews, and retrospectives to drive

focus, transparency, and continuous improvement.

• Lead complex digital projects from initiation to delivery, translating client

outcomes into clear plans while managing scope, timeline, and budget.

• Guide teams through Agile and Kanban practices, adapting methodologies to

team needs while fostering efficiency and delivery excellence.

• Define and maintain project roadmaps, release plans, and capacity schedules,

proactively identifying risks, dependencies, and bottlenecks.

• Act as the primary liaison between technical and business stakeholders,

ensuring project priorities align with strategic objectives and business

value.

• Oversee the release process across multiple platforms, coordinating

deployments, resolving blockers, and maintaining QA and performance

standards.

• Facilitate workshops and discovery sessions, including requirements

gathering, design reviews, and feedback cycles, to create shared

understanding and alignment across teams.

• Collaborate with analytics, QA, and technical teams to inform decisions with

data, validate outcomes, and ensure project success against KPIs and

performance metrics.

• Maintain accurate documentation, progress tracking, and reporting in project

management tools, ensuring transparency for leadership and client

stakeholders.

• Manage third-party vendors and partners, ensuring adherence to agreements,

quality standards, and integration within the overall delivery framework.

• Foster a collaborative, high-performing culture by monitoring team morale,

encouraging learning, and promoting Agile best practices and adoption of

effective tools.

REQUIREMENTS

• 6-10 years of experience leading complex, end-to-end digital programs in an

agency, consultancy, or professional services environment, ideally for

enterprise or global clients, with a proven record of delivering flagship

digital experiences and high-profile platforms.

• Prior experience as a Project Manager or Scrum Lead supporting digital

initiatives, demonstrating the ability to navigate technical complexity, high

visibility, and elevated expectations for performance, reliability, and

delivery.

• Must be able to work during Pacific Time (PT) hours, typically

9:00 AM–5:00 PM as required to align with client and team schedules.

• Strong foundation in digital project management, including ownership of

timelines, budgets, scope, and delivery across digital applications, with the

agility to adapt to evolving client and business needs.

• Experience coordinating delivery across Identity, eCommerce, and other

platform teams within complex digital ecosystems.

• Demonstrated technical delivery management experience, with the ability to

communicate fluently to align technical and business stakeholders.

• Experienced in facilitating cross-functional collaboration among technical,

design, data, and business teams—aligning priorities, driving accountability,

and ensuring smooth communication across stakeholders.

• Experience managing headless or composable platforms across eCommerce, CMS,

loyalty, and personalization systems (e.g., CommerceTools, Contentful,

Talon.One [http://Talon.One], Auth0, Segment, etc.).

• Deep understanding of Agile delivery frameworks (Scrum, Kanban, or hybrid),

the software development lifecycle (SDLC), and continuous

integration/continuous delivery (CI/CD) practices. Agile or Scrum Master

certifications (CSM, PMI-ACP, or equivalent) are a plus.

• Strong, energetic leadership presence, able to motivate teams, influence

decision-making, and maintain focus under pressure while demonstrating

professionalism, empathy, and composure.

• Highly emotionally intelligent and adaptable, capable of reading team

dynamics, anticipating challenges, and adjusting communication styles to

maintain alignment and trust with clients and internal teams.

• Skilled in stakeholder management and facilitation, from sprint ceremonies to

executive reviews, translating discussions into actionable delivery plans and

measurable outcomes.

• Technically fluent, able to engage confidently on topics including AI,

analytics, cloud architecture, and platform integrations, using insights to

support data-informed decision-making.

• Adept at managing vendors and external partners, defining scope, budgets, and

SLAs, and ensuring seamless integration within broader delivery efforts.

• Proficient in project and collaboration tools such as Jira, Confluence,

Airtable, Notion, Smartsheet, and Google Suite, with hands-on experience

managing Jira development boards preferred.

• Skilled in tracking and reporting KPIs and performance metrics, leveraging

insights to drive continuous improvement in processes and delivery outcomes.

• Strong relationship builder, capable of engaging confidently with Director,

VP, and C-suite stakeholders while balancing diplomacy with clarity and sound

judgment.

• A flexible, resilient, and proactive leader with a positive, can-do

attitude—committed to fostering team growth, collaboration, and a one-team

culture.

• Demonstrated critical thinking and problem-solving abilities, taking

initiative to resolve ambiguity and drive projects toward clear, impactful

results.

• Experience working with CRM or marketing platforms such as HubSpot is a plus;

candidates with a technical background (e.g., prior developer or engineering

experience) are highly valued.

LIFE AT APPLY

People are at the core of everything we do at APPLY. We provide you with modern

tools, systems and approaches, value your time, safety, and health, and strive

to build a work community where you can thrive and grow. Here are a few benefits

we offer to support you

Agentic Delivery: Our people work in a modern way to deliver client outcomes.

Broaden your skills on a range of engagements with international brands that

have a global impact.

An inclusive and safe environment: We’re truly committed to building a culture

where you are celebrated and everyone feels welcome and safe.

AI & Strategic Upskilling: Accelerate your professional growth with generous

training budgets and mentorship, with a specific focus on Agentic AI expertise

and the critical human skills required for the future of work.

Generous vacation policy: Work-life balance is key to our team’s success, so we

offer flexible personal time off (PTO); allowing ample time away from work to

promote overall well-being.

Customizable benefits: Tailor your extended health and dental plan to your

needs, priorities, and preferences.

Flexible work arrangements: We work in a variety of ways, from remote, to

in-office, to a blend of both.

APPLY is a safe, respectful, and inclusive community where differences are

celebrated. We are committed to equal opportunity and fostering a workplace

where everyone belongs. Learn more in our Diversity, Equity, and Inclusion (DEI)

[https://www.applydigital.com/diversity-equity-inclusion/] section. For

recruitment accommodations, please email careers@applydigital.com

[careers@applydigital.com].