Search Engine Optimization Specialist

Want to join an agency entering a high-growth stage?

Our client is helping ambitious businesses grow sales with strategic, creative, and technically-sound marketing.

They are a creative and digital marketing agency specialising in websites, branding, SEO and PPC. They’re a small team and growing; working with ecommerce and B2B clients across the UK.

We’re looking for a passionate SEO Specialist to join our in-office team in Barnsley, working alongside a talented creative team to deliver campaigns that genuinely move the needle for clients.

As we’re renowned for delivering high-quality work, clear results, and strong client relationships, we’re on an ambitious journey of growth. We prioritise quality without compromise, clarity over clutter, and a healthy work-life balance. We believe in treating people first, always, and in building a culture of accountability, creativity, and commercial thinking.

Does this sound promising to you?

Roles and Responsibilities

• General responsibilities:
• Optimise on-page content, copy, and landing pages.
• Conduct keyword research and competitor analysis.
• Perform technical site audits and recommend fixes.
• Collaborate with the team to implement SEO best practices.
• Track, analyse, and report on organic performance.
• Reporting & collaboration:
• Report directly to the Director.
• Work closely with our in-house designers, developers, and account managers.
• Day-to-day:
• Carry out keyword research and mapping for clients.
• Audit websites and implement on-page optimisations.
• Build and maintain content strategies (blog silos, pillar pages).
• Deliver clear, actionable reports to clients.
• Mindset & impact:

We’re looking for someone who’s commercially aware, data-driven, and positive in the face of challenges. Someone who takes ownership, constantly learns, and is motivated by seeing measurable results. Your impact will directly contribute to agency growth, helping us achieve our ambitious goals and scale our SEO function.

Progression

Clear path to SEO manager and the opportunity to shape the future of SEO at BAW Creative as we expand.

Our Values

Clarity and Quality

We communicate with purpose, focus on what works, and never cut corners. Always driven by results.

Relentless Solutions

We believe every challenge can be solved. Persistence is non-negotiable, and we push until we find the best path forward.

People First, Always

We treat each other with respect. Collaboration beats ego, and culture shapes everything we do.

Hard Requirements

• 2+ years of hands-on SEO experience (agency or in-house).
• Strong knowledge of technical, on-page, and content SEO.
• Experience across ecommerce and/or B2B niches.
• Proficiency in SEO tools: SEMrush, Ahrefs, Screaming Frog, Sitebulb, GA4, Google Search Console.
• Ability to analyse data and translate into clear actions.
• Confident communicator (client-facing).
• Organised, proactive, and commercially minded.

Preferred

• Familiarity with Shopify, WordPress and Webflow.
• Experience with site migrations.
• Understanding of CRO and digital PR.
• Strong writing or briefing skills for content.
• Based in/around South Yorkshire (role is in-office, Barnsley).

Benefits

• Competitive salary based on experience and impact.
• In-office role at our Barnsley HQ.
• Regular salary and career reviews tied to business growth.
• 28 days holiday (including bank holidays).
• Supportive, collaborative culture—fitness and well-being encouraged.
• Team socials and a great office environment (with Vinny the office dog).
• Clear progression opportunities as the agency scales.

We’re entering a high-growth stage with ambitious plans for the future, making this a great time to join and shape your career with us.