European Country Manager

• Country Manager
• Europe
• Consumer Brand

£75,000 – £80,000 + Bonus | Office-based, Essex

Are you ready to take ownership of a European growth strategy for an innovative, high-performing global consumer brand?

Do you love building brands in retail & online channels, and want a leadership role where you can truly make your mark?

A global brand is searching for a European Country Manager to drive the expansion of one of its flagship international brands across the UK and European markets. This is a pivotal commercial leadership role, acting as the No. 2 to Country Managing Director while leading the brand’s regional team from the company’s UK headquarters.

This is a rare opportunity to own strategy, sales, marketing, and team leadership for a high-growth consumer brand with huge European potential. You must be able to drive and be happy working on-site.

What you’ll lead

• Build and execute the UK & European commercial growth strategy
• Develop pricing, market positioning and go-to-market plans for product launches
• Drive sales performance across retail, distribution, and online channels
• Expand into new markets, partners, and revenue streams across Europe
• Lead, mentor and develop a small European commercial & marketing team
• Strengthen brand presence, visibility, and engagement across the region
• Act as the key link between the UK base and senior leadership across the globe
• Identify new growth levers, opportunities, and strategic partnerships

What you bring

• 7+ years in a senior commercial, sales, or country management role
• Experience in consumer brands, sports, sporting goods, lifestyle, or retail distribution
• Strong retailer/distributor network knowledge in the UK & Europe
• Proven experience scaling brands and launching products into new markets
• Exceptional leadership and coaching skills
• Strategic thinker with hands-on commercial drive
• Passion for sport or active lifestyle industries is a strong advantage

What makes this role exciting

• Play a defining role in the European growth of a major international consumer brand.
• High visibility and autonomy to shape regional strategy
• Lead and develop a capable European team in a high-performance culture
• Dynamic, entrepreneurial environment with genuine global influence

If you’re ambitious, commercially sharp, and driven by building brands that win — this role gives you the platform to lead, influence, and grow something exceptional across Europe.

Apply now or message for a confidential conversation - we are shortlisting now 🚀

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