London Business Development & Partnerships Manager

We're looking for a commercially driven, relationship-focused Business Development Manager to help establish Spraga as one of London's most exciting and visible drinks brands.

This is more than a traditional sales role. You'll be responsible for building our presence across premium retail, foodservice, hospitality and wellness, creating meaningful partnerships and bringing the brand to life where consumers discover it.

What you'll do

• Win new business across premium retail, cafés, restaurants, hospitality and foodservice.
• Build long-term relationships with key customers and decision-makers.
• Develop partnerships with gyms, fitness studios, wellness communities, run clubs and lifestyle venues.
• Execute sampling campaigns, brand activations and local marketing initiatives.
• Drive distribution, visibility and execution across your territory.
• Increase rate of sale and repeat purchase within existing accounts.
• Identify new commercial opportunities to accelerate brand growth.
• Represent Spraga at industry events, exhibitions and networking opportunities.
• Deliver ambitious distribution and revenue targets.

What we're looking for

• Essential
• Experience in FMCG sales or business development.
• Strong commercial mindset with a track record of winning new business.
• Excellent relationship-building and negotiation skills.
• Confident representing a premium consumer brand.
• Highly organised, proactive and self-driven.
• Comfortable working independently in a fast-moving scale-up environment.
• Nice to have
• Experience within drinks or beverages.
• Existing network across London's retail, hospitality or wellness sectors.
• Experience delivering activations, partnerships or experiential marketing.
• Knowledge of chilled products and chilled supply chains.
• What success looks like
• Success isn't measured simply by opening new accounts.
• We value people who create sustainable growth by delivering:
• Distribution
• Brand Visibility
• Rate of Sale
• Repeat Purchase
• Long-Term Customer Value
• Why Spraga?
• We're building a challenger brand with ambitious international growth plans.
• If you enjoy opening doors, building relationships, creating opportunities and making a visible impact in the market, we'd love to hear from you.