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FMI- The Food Industry Association
FMI - The Food Industry Association: We are hiring a Marketing Manager (Hybrid Role)Are you passionate about marketing, data analysis, and making a real impact in the food industry? Are you ready to transform insights into action and elevate industry standards? If so, this might be the role for you!
Quick Snapshot: In this role, you'll lead marketing and sales initiatives by identifying key data trends, optimizing campaigns, and driving revenue growth for FMI membership and SQF certification programs. You'll blend creativity with analytics to craft multi-channel campaigns, generate quality leads, and fuel FMI's mission to advance the food industry.
What You’ll Do in This Role?
Develop and implement multi-channel marketing strategies to drive FMI membership recruitment, grow SQFI certification and online training sales, and support business development and revenue goals.
Plan and execute integrated marketing campaigns, brand management, communications, events, promotions, and editorial calendars aligned with organizational objectives.
Analyze market, customer, and campaign data to optimize messaging, expand certification and training programs, and support strategic business growth.
Manage lead generation and marketing/sales funnels, using HubSpot to deliver qualified leads to the business development team.
Collaborate with business development team by providing sales materials, market insights, and reporting on lead and campaign performance.
Manage marketing budgets, coordinate with vendors and agencies, and ensure effective resource allocation and timely execution of marketing initiatives.
Education and Skills That You’ll Need to be Successful:A bachelor’s degree in marketing or related field.
Three to five years of experience working in marketing, communications, or sales.
Strong skills in Excel, HubSpot, HTML, Adobe, Photoshop, and digital marketing.
Experience with marketing automation and databases.
Strong project management skills with the ability to organize and prioritize tasks independently.A passion for data-driven strategies and teamwork.
Strong writing, editing, proofreading, as well as interpersonal communication skills.
Strong project management skills with the ability to organize and prioritize tasks independently.
Why FMI and SQFI? At FMI, we are the champions for the food industry and the issues that make a difference to our members in the food industry. Our work touches the lives of over 120 million households in the U.S. and representing a $1 trillion industry with over 6 million employees.
As part of FMI, our Safe Quality Food Institute (SQFI) is a thriving global food safety and quality program (currently in 40 countries across 6 continents) that is recognized by food retailers, brand owners, and food service providers worldwide. The SQFI team is collaborative, dedicated, experienced, and impacts lives across the globe.
Our
We offer a generous benefits package that includes health benefits, 401(k), 11 paid holidays, paid leave benefits, a summer hours program allowing you to work only four hours on Fridays during the summer, plenty of additional remote work opportunities including two weeks at the end of August, the week of Thanksgiving and two weeks at the end of December, volunteer opportunities (if you want to give back to your community), the chance to join our employee wellness group and much more!
This position requires you to work in our Arlington, Virginia office for a minimum of two full days per week. We offer a $100 monthly transportation reimbursement to offset your commuting costs to and from our office.*The annual salary range listed reflects the minimum and maximum annual compensation for this position and has been established in good faith and in accordance with Virginia and federal law.
Individual salary offers within this range will be based on the candidate's relevant experience, education, skills, certifications, and other job-related factors.
Apply Now: If you are looking for a new position where you can apply your analytical and creative marketing skills while growing your career. Apply now!
Learn more about FMI by visiting our website at www.fmi.org and SQFI by visiting their website at www.sqfi.com.#marketing #marketingjobs #marketingautomation #sales #Hubspot #Adobe #association #associationmarketing #projectmanagement #hybridwork #FoodIndustry #FMI #JoinFMIFMI is an Equal Opportunity Employer.
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