Marketing Executive ( Digital marketing )

The Curtain Boutique is a vibrant and dynamic company. We are proud to be awarded the Most Promising Brand award at Singapore Prestige Awards 2019. Believing in providing top quality customer service, our people also won the Excellent Service Award (EXSA) in 2019.

We are currently expanding and we like to invite you to join our dream team!

Digital Marketing Executive

Overall job objective

Responsible for the execution and drive the brand's marketing, communication and content strategies integrated into digital marketing activities and investments with a focus on share of brand’s voice and leads generation.

Core duties

• Create & monitor content for several platforms at all time
• Provide strategy on delivering content to the right audience on the right channels. (Facebook / Instagram / Google / TikTok)
• Follow brand guidelines to execute a wide variety of activities that involve branding, advertising, social media, partnerships, etc.
• Create and design promotional material including posters, brochures, advertisements and other types of print and online media
• Plan and develop integrated marketing strategies to increase lead generation and drive brand awareness, engagement and conversion. Frequently encompassing both digital and offline media.
• Brainstorm, plan strategies and execute innovative social media campaigns for multiple platforms according to brand guidelines
• Coordinate and assist in any photography or videography needed in the execution of marketing campaigns and social media content

Requirements

• Bachelor’s Degree in Marketing, Business Analytics, Communication Design or related discipline
• At least 1 -2 years’ experience in digital marketing
• Demonstrated strong teamwork with successful business partnering experience across cross-functional departments
• Exceptional and outstanding analytical skills, both quantitative and qualitative, strong experience interpreting test results & drawing conclusions
• Proven expertise in digital and programmatic marketing (e.g. Analytics, SEO/SEM, Social Media and creative design)
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Proficiency in Adobe Illustrator, Photoshop, Lightroom.
• Big pluses for Video editing knowledge / experience in Hubspot / SEO article writing

If you think you fit the above, apply now to embark on a rewarding and fulfilling career move!

We apologise ahead that only short-listed candidates will be contacted. If you are not selected for this position, do look-out for future job openings!