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Optimum Solutions (Singapore) Pte Ltd.
his is a contract role, ending on 26 Apr 2027.
Our client, a global fintech MNC is seeking a Data Analyst to support and execute data-driven marketing/campaign strategies to generate customer demand and deliver high-quality leads to sales teams across the APAC region.
Execute day-to-day campaign lead rollouts, including targeting, segmentation, and operational tasks.
Develop and run SQL and Python scripts to process and analyze campaign data.
Upload and maintain lead data for sales teams and refine targeting based on feedback.
Collaborate weekly with sales and internal teams to improve targeting and expand the potential customer base.
Support long-term planning for campaign automation and operational efficiency.
Maintain accurate data records and contribute to reporting for campaign performance.
2 years of experience in B2B marketing analytics, lead generation, or demand management.
Strong SQL, Python or R programming language skills.
Experience with structured and unstructured databases, and platforms such as Salesforce, Teradata, BigQuery, or notebooks.
Ability to work collaboratively within a matrixed environment.
Bachelor's degree in Computer Science, Information Technology, or a related field; advanced quantitative degrees or MBA will be a plus.
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