Copywriter Junior Consultant job at LLYC. Miami, FL.
We are a global consulting firm specializing in communication, digital marketing, and public affairs. We help our clients make strategic decisions within the disruptive and uncertain context in which we live, considering their reputational impact.
We collaborate with them to successfully execute these decisions so that they can achieve their business goals, defend their social license to operate, and enhance their prestige.
At LLYC, we encourage our clients to anticipate and "embrace" disruption, leveraging it as a catalyst rather than seeing it as a hindrance. Our innovation efforts have led to the creation of an area called Deep Digital, where we integrate three disciplines: Digital, Technology / Data Analytics, and Digital Marketing.
Today, the challenges posed by our clients require responses that combine digital strategies, the deployment of AI-based systems, and customer acquisition methodologies.
Currently, we are searching for a Copywriter to join our LLYC Miami office as part of our project.
WHAT WE OFFER
- Being part of a team where the focus is on seeking new approaches and creative strategic proposals to address clients' needs.
- Actively participating in the development of new business proposals from a strategic perspective, including the creation of rationale for proposed ideas.
- Collaborating on and managing projects from start to finish, including creative proposals, timelines, collaborators, follow-up, and closure.
- Developing divergent thinking and working on the conceptualization of disruptive and original creative ideas.
- Working with high-impact clients.
- Generating content and texts for various online and offline formats.
- Generating creative concepts and ideas for tactical campaigns.
- Adapting and creating copies for various communication channels.
- Being responsible for maintaining the tone and style of communication, considering brand guidelines and voice.
Responsibilities
- Content Creation: Develop engaging and persuasive copy for social media posts, captions, and advertisements that align with our brand voice and marketing objectives.
- Brand Messaging: Understand our target audience and key brand messages to create content that resonates with our followers, promotes our products or services, and drives brand loyalty.
- Social Media Strategy: Collaborate with the marketing team to develop social media strategies and campaigns that align with our overall marketing goals and objectives.
- Trend Awareness: Stay up-to-date with social media trends, emerging platforms, and industry best practices to ensure our copy remains fresh, relevant, and effective.
- Editing and Proofreading: Review and edit content to ensure accuracy, consistency, and adherence to brand guidelines, while also correcting any grammatical or spelling errors.
- Performance Analysis: Track and analyze the performance of social media campaigns, providing insights and recommendations for optimization and improvement.
Requirements
- We are looking to hire a Creative Copywriter with 2 years of experience in a creative agency
- Fluent bilingual proficiency in English and Spanish is essential.
- Proven Experience: Minimum of 2 years of experience as a copywriter, preferably with a focus on social media platforms. A portfolio showcasing successful social media campaigns and strong writing skills is required.
- Excellent Writing Skills: Exceptional command of written English and Spanish with a keen eye for grammar, punctuation, and style. Ability to adapt writing style to suit different audiences and platforms.
- Creativity: Demonstrated ability to think creatively and develop unique, attention-grabbing copy that engages and inspires action from the target audience.
- Strategic Thinking: Strong understanding of marketing principles and the ability to translate business objectives into effective social media copy. Experience with content planning and editorial calendars is a plus.
- Social Media Savviness: In-depth knowledge of popular social media platforms, their functionalities, and best practices. Familiarity with social media management tools and analytics platforms is advantageous.
- Collaboration: Ability to work effectively in a team environment, collaborating with designers, marketers, and other stakeholders to ensure cohesive messaging and brand consistency.
- Time Management: Strong organizational skills with the ability to manage multiple projects and deadlines in a fast-paced, deadline-driven environment.
- Continuous Learning: Willingness to stay updated on industry trends, changes in social media algorithms, and new platform features.
WHAT WE VALUE
- Experience managing premium and AAA brands
- Storytelling knowledge
- Communication, organization, and collaboration skills with teams.
- Organizational, problem-solving, coordination, and project management abilities.
- Proactive, dynamic profile with enthusiasm and a desire to do things differently.
- The presentation of a creative portfolio will be highly valued.
- Education in communication (journalism, advertising and public relations, audiovisual communication, or similar fields) will be positively considered.
- Additional training in creativity will be positively valued.
At LLYC, we believe in diversity and inclusion.
We are committed to promoting a diverse and inclusive workplace and environment, where all our staff, regardless of their gender, age, ethnic origin, social or economic status, sexual orientation, gender expression or identity, physical or health condition, religion, political affiliation, or any other difference or condition, have the real opportunity to develop and reach their full potential.
